About Acrisure:
Acrisure is a global Fintech leader that combines the best of humans and high tech to offer multiple financial products and services to millions of businesses and individual clients. We connect clients to solutions that help them protect and grow what matters, including Insurance, Reinsurance, Cyber Services, Mortgage Origination and more.
Acrisure employs over 17,000 entrepreneurial colleagues in 21 countries and has grown from $38 million to $4.3 billion in revenue in just over ten years. Our culture is defined by our entrepreneurial spirit and all that comes with it: innovation, client centricity and an indomitable will to win.
Job Summary:
The Lead Generation Specialist will support sales and growth by creating and executing content-driven inbound marketing strategies. Responsible for supporting new business growth by setting qualified meetings that turn into new business and managing the pipeline of marketing-sourced leads. This role will also offer sales support by conducting new business reporting, managing the Client Advisor’s activity with HubSpot integration while improving technology platforms to maximize sales efficiency. The Lead Generation Specialist will also aid with internal communications and promoting our employer brand name along with the Platform Communications Manager.
Essential Duties and Responsibilities:
Proactively generate lists of potential prospects and develop focused campaigns
Make at least 200 outreach activities per week to achieve the weekly meeting goal.
Set 5-10 confirmed introductory meetings per week.
Be able to effectively communicate the Acrisure brand and ‘sales pitch’ (a strategic focus).
Leverage Auris to prospect efficiently and effectively, as well as to log all sales activities in HubSpot.
Ensure consistency of the brand and adequate marketing and communication support to all locations
Marketing efforts collaborated to territory specific demographics
Secondary Duties and Responsibilities:
May participate with strategy and planning of webinars on site, roadshow activity
Conduct new business reporting and create dashboards to deliver actionable data
Increase Client Advisor workflow efficiency by pursuing improvements to HubSpot, system integrations, and greater mobile access to content
Work with advisory teams on client projects where needed
Broaden the reach of marketing by pursuing various opportunities and looking for other opportunities to share our content.
Professionalism & Integrity:
Excellent presentation skills with the ability to influence others
Must possess excellent listening and sales skills
Should possess commercial lines product knowledge, as well as knowledge of agency systems and company relationships
Ability to work within a fast-paced, changing priority environment
Self-motivated, with the initiative to prioritize and be self-directed
Effective organizational skills and the ability to respond to requests effectively and efficiently
Ability to carry out detailed written or verbal instructions with multiple variables
Regular and punctual attendance is required
Ability to communicate effectively, both verbally, and in writing
Excellent interpersonal skills, with the ability to interact effectively with both colleagues, and managers, across all levels
Ability to promote, and maintain a team environment, willing to find accommodating solutions for our customers, companies, and the office
Ability to successfully adhere to company policies and procedures, as well as maintain strict confidentiality
Encourages and supports others to do their best for Acrisure and its clients
Work as a member of the Midwest Sales and Growth Team to proactively utilize the resources available
Qualifications:
Education, Skills and Experience
Bachelor’s Degree in Business or related field of study or equivalent experience required.
2-3 years of relevant work experience in B2B marketing
Must be comfortable in an electronic environment with strong computer skills
Excellent verbal and written communication skills
Excellent people skills and ability to work well in a team environment
Strong organizational skills
Insurance industry experience preferred
HubSpot experience preferred
Licenses and Designations
Become licensed in P&C and Health & Life and maintain that licensure.
Physical Requirements:
Long periods in a seated position
Screen Exposure
Large amounts of typing
Benefits & Perks:
Competitive Compensation
Industry Leading Healthcare
Savings and Investments
Charitable Giving Programs
Offering hybrid work option
Opportunities for Growth
Parental Leave
Generous time away
Acrisure is committed to making an impact in our communities by giving back, with millions committed to children’s health with Helen Devos Children’s Hospital and UPMC Children's Hospital of Pittsburgh.
For more, visit www.Acrisure.com or learn more here.
Acrisure is committed to employing a diverse workforce. All applicants will be considered for employment without attention to race, color, religion, age, sex, sexual orientation, gender identity, national origin, veteran, or disability status. California residents can learn more about our privacy practices for applicants by visiting the Acrisure California Applicant Privacy Policy available at www.Acrisure.com/privacy/caapplicant.
To Executive Search Firms & Staffing Agencies: Acrisure does not accept unsolicited resumes from any agencies that have not signed a mutual service agreement. All unsolicited resumes will be considered Acrisure’s property, and Acrisure will not be obligated to pay a referral fee. This includes resumes submitted directly to Hiring Managers without contacting Acrisure’s Human Resources Talent Department.