International Marketing Leader

Job Description

You’re not the person who will settle for just any role. Neither are we. Because we’re out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference. Here, you’ll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands. In this role, you’ll help us deliver better care for billions of people around the world.

It starts with YOU. 

The International Marketing Leader for Dry Bath Tissues (DBT) category is responsible for creating the mid-long term vision & strategy for the International Accountable Business Unites to mobilize against, in order to drive sustained and profitable growth of the category. This role will set the standards for key strategic growth pillars such as brand positioning, innovation, portfolio/price strategy and value proposition. Drawing synergies and standardisation between the markets where possible.

Key Responsibilities include: ​

Support International Director in the development & implementation of the Intimate Care category vision & growth strategy/plan.

Create the Mid/long term category vision & profitable growth strategy/plan, which inspires the organization and is actionable

Lead direct reports & manage performance to deliver overall business objectives. Building a high performance marketing team who are motivated to exceed targets while developing team capabilities & driving personal development/career progression

Responsible for International DBT category P&L performance - working with ABUs, utilizing analytics and VoC to look for opportunities and risks

Creation of compelling channel, customer (chooser) and end user (consumer) value propositions (products, product bundles, solutions) and supporting claim development

Create a 1-5 year Innovation roadmaps and investment plan

Accountable for cross-functional project leadership of innovation development to meet requirements for each stage gate, and deliver innovation targets through speed to market and scale.

Accountable for Innovation Stage gate compliance for core innovations, and adhereing to Innovation guardrails put in place

Lead overarching pricing strategy, aligned to portfolio strategy/architecture and provide strategic direction to support RGM in collaboration with RGM & ABU teams

Own delivery of category sustainability and social impact goals via product design & innovation

Drive learning plans in line with strategy and work with market research, intelligence and analytics to derive actionable consumer, customer and market insight and be the voice of the customer internally.

Co-own Fuel to Grow category targets with ABUs & manage process for delivery with multi-functional team inc. design to value & SKU/portfolio management process.

Be a key contributor to Omnichannel Marketing Strategy, for Creative Design & Experience team

Define & deliver synergies & efficiencies within the category – across ABUs inc. portfolio architecture, facilitation of best practice sharing & building/maintaining regular connectivity across ABU teams

Overall responsibility of teams A&P spend inc. phasing

Establish and embed roles & responsibilities and ways of working to draw clarity for our teams with the new organisational design

Work with cross-category peers to establish consistent ways of working, share best practices & integrate teams to build culture & avoid silos developing

Make sure standard work e.g. monitoring competitor activity/ regulatory and quality protocols are adheard to by the team 

Be a champion for creating a culture of innovation and agility.

About Us

Huggies®. Kleenex®. Cottonelle®. Scott®. Kotex®. Poise®. Depend®. Kimberly-Clark Professional®. You already know our legendary brands—and so does the rest of the world. In fact, millions of people use Kimberly-Clark products every day. We know these amazing Kimberly-Clark products wouldn’t exist without talented professionals, like you.  

At Kimberly-Clark, you’ll be part of the best team committed to driving innovation, growth and impact. We’re founded on more than 150 years of market leadership, and we’re always looking for new and better ways to perform – so there’s your open door of opportunity. It’s all here for you at Kimberly-Clark. 

About You

You perform at the highest level possible, and you appreciate a performance culture fuelled by authentic caring.  You want to be part of a company actively dedicated to sustainability, inclusion, wellbeing, and career development.
You’re driven to perform at the highest level with a passion for marketing strategy and Innovation? As a person, you’re a self-driven and highly motivated, creative thinker inspired by doing things differently, someone who is always taking initiative to make things better.

You will also need the following qualifications:

Degree level educated

Proven experience in marketing / brand / category management inc. managing brands/business across multiple markets. Must have a demonstrated track record of growth strategy development and strong analytical skill; ability to resolve complex problems and translate market observations to business opportunities

Strong people leader with experience of managing direct reports and track record of people development, performance management & building team engagement

Strong financial background; ability to build and evaluate business cases.

Ability to create and communicate to senior leaders in a concise and persuasive format.

Strong business & commercial acumen – understanding of market dynamics, P&L management & how things translate in commercial execution.  Ability to build and develop business cases.

Highly developed collaboration skills with an ability to work and influence across a matrix organization, influencing peers, other functions with credibility and strong business leadership

Building and Leading Teams:  The leader should have the ability to build, motivate, manage, and develop strong teams (both direct and indirect).  He/she will provide clear direction and business solutions to maximize individual and team performance.  

Change Management Skills - an ability to deal confidently with ambiguity, motivate people through transformation and mobilize teams to action

This person will also be able to prioritize issues and opportunities, allocate resources and manage effectively in a matrix environment.

Total Benefits

We offer competitive pay and benefits to employees and reward excellence and performance.  Our belief in promoting a healthy work-life balance drives us to support our employees’ total well-being, offering comprehensive benefits not limited to gym memberships, private medical insurance, dental cover, employee assistance programme, cycle to work scheme, critical illness cover, travel insurance and a market leading defined contribution pension scheme. 

Certain benefits, such as flexible work schedules and parental leave, can be tailored to meet specific individual needs, giving our employees the flexibility to manage their commitments inside and outside of work. We are proud to be rated as a top 100 workplace for working mothers for two years in a row.  

To Be Considered 
Click the Apply button and complete the online application process. A member of our recruiting team will review your application and follow up if you seem like a great fit for this role.  

In the meantime, please check out the careers website.  

And finally, the fine print…. 

For Kimberly-Clark to grow and prosper, we must be an inclusive organization that applies the diverse experiences and passions of its team members to brands that make life better for people all around the world.  We actively seek to build a workforce that reflects the experiences of our consumers.  When you bring your original thinking to Kimberly-Clark, you fuel the continued success of our enterprise. We are a committed equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, age, pregnancy, genetic information, citizenship status, or any other characteristic protected by law. 

The statements above are intended to describe the general nature and level of work performed by employees assigned to this classification. Statements are not intended to be construed as an exhaustive list of all duties, responsibilities and skills required for this position. 

Employment is subject to verification of pre-screening tests, which may include drug screening, background check, and DMV check.  This role is available for local candidates already authorized to work in the role’s country only. Kimberly-Clark will not provide relocation support for this role. 

#LI-Hybrid

Primary LocationUnited Kingdom- Flexible Location - South East England

Additional Locations

Worker TypeEmployee

Worker Sub-TypeRegular

Time TypeFull time