Responsibility

Drive and grow ARDx business within identified Key Accounts

understand volume of Abbott business in these accounts, anticipate barriers to product usage and ensure access to reach targets.

Drive new conversions and performance of Institutional segment

Develop sales pipeline and conversion plan  Ensure sales effectiveness and efficiency in customer visitsManaging and improving pricing, distribution channels to achieve competitiveness Review key account sales performance on a regular basis and take corrective actions 

Accountable for achieving the yearly budgeted target

Build a forecast by frenchise wise to meet the budget numbersDefine sales strategy and commercial priorities for identified key accounts.Review key account sales performance and ensure to achieve its budget numbers

Responsible to manage the Internal & External Relationship

Identify key stakeholders and build & manage relationships within identified Key Accounts (Lab technicians, Pathologists, Microbiologists etc.)Manage relationships with non-clinical stakeholders (Pharmacist-Purchase managers , Distributors, Sub-distributors, Dealers) to complete the sales order and fulfillment cycle.

Responsible for Customer Satisfaction

Solicit Customer Satisfaction Surveys participation, investigate causes of customer dissatisfactionEnsure that market intelligence and feedback is captured and disseminated

Collaborating with multi-functional teams (Marketing, Finance, Logistics, Operations, among others) to execute the sales cycle and to ensure high levels of customer attention and service

Builds extensive relationships with decision makers and influencers of key accounts after assessing their needs, purchasing method, and frequency of contact preferences

Strictly adhere to the Abbott compliance guidelines while engageing with HCPs or other commercial entities