Job Description:
Role: Key Account Manager
Business Unit: Royal Canin India
Location: Mumbai
Job Overview:
The Key Account Manager contributes to reaching the growth objectives for the brand with Key Accounts & is responsible for building the joint business plan, defining & tracking the key business metrics to deliver the overall business plan. The KAM is expected to drive relationships with both internal & external stakeholders to plan and execute the complete business operations supporting customer business.
Additionally, the incumbent would also be responsible for customer marketing for Emerging channels (KA & Ecom), this job demands lot of collaboration within & BAPO team
Key responsibilities:
Developing the Sales and Marketing plan for Key accounts
Responsible for delivering primary & secondary targeted annual goals
Responsible for handling all margin negotiations, TOT closure etc.
To ensure alignment & execution of the monthly, quarterly and annual Joint Business Plans (JBP) drawn up with the platform with the objective to drive share gains for the brand
Building and delivering the forecast at a SKU level for all the service regions for the platform
Building the product assortment with customers with the objective of driving premiumization & long-tail portfolio
Develop & execute the marketing activation calendar in alignment with the customer, tracking business performance of marketing activations/campaigns
Deliver the planned outcome and ACOS/ ROI attributed sales
Responsible for driving Perfect Digital Store execution as per regional guidelines with the platform
Control and efficiently deploy budget for brand building with the platform
Work closely with all internal stakeholders (Finance, Marketing, and Supply chain) and ensure adherence to define
Digital & Media planning - Emerging channel
Perfect digital store & performance marketing
Support team in executing QTT inputs
Job Specifications/Qualifications:
Education: MBA (Marketing) from mid-tier management B-school with any graduation
Experience: 7-10yrs
Qualities & Skills:
Should live all the Mars’ 5 principles & Quality and Responsibility in particular
Should have good analytical skills, presentation skills and must be methodical in approach
Ability to travel across the country & internationally, as required
What can you expect from Mars?
Work with diverse and talented Associates, all guided by the Five Principles.
Join a purpose driven company, where we’re striving to build the world we want tomorrow, today.
Best-in-class learning and development support from day one, including access to our in-house Mars University.
An industry competitive salary and benefits package, including company bonus
Mars is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law. If you need assistance or an accommodation during the application process because of a disability, it is available upon request. The company is pleased to provide such assistance, and no applicant will be penalized as a result of such a request.