The Retail Key Accounts Manager is an entrepreneurial role in charge of the development, implementation and tracking of Red Bull’s sales strategy. He/she is responsible for developing and executing the business strategy for modern trade channels, which typically includes large-scale retail formats such as supermarkets, hypermarkets, and chain stores. Thereby delivering sales, volume, and profitability targets for major national Off Premise Customers are crucial responsibilities. This role requires a sharp, analytical, and persistent individual who can identify opportunities, set targets, and deliver on key initiatives.