Company Description
AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas – immunology, oncology, neuroscience, and eye care – and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on X, Facebook, Instagram, YouTube, LinkedIn and Tik Tok.
Job Description
Joining AbbVie means, you will be part of a team of outstanding professionals dedicated to making a remarkable impact on patients' lives. At AbbVie, we conduct ground-breaking science on a global scale every day. AbbVie Canada is one of the Best Workplaces in Canada.
AbbVie’s mission is to discover and deliver innovative medicines that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people’s lives across several key therapeutic areas: immunology, oncology, neuroscience, eye care, virology, women’s health, in addition to products and services across its Allergan Aesthetics portfolio.
Reporting to Head of Corporate Affairs & Patient Engagement, Lead, Communications is responsible for developing and leading strategic internal and external corporate communications to raise AbbVie’s profile and presence in Canada. The incumbent will lead a team responsible for developing therapeutic area and brand communications strategy and executing tactics that support our business objectives.
KEY RESPONSIBILITIES:
Understand and advise on effective communication and external engagement practices to enhance a cohesive strategy and ensures that internal and external stakeholders are informed and engaged in AbbVie's priorities and values.Collaborate, and counsel, when required, with the Canadian Leadership team as well as with the entire cross functional team members to anticipate future stakeholder behaviours, to better manage external and internal outcomes.Forward looking and understand how to protect and enhance AbbVie’s reputation, internally and externally, while using a variety of channels and communication tools. Whilst also mitigate and work proactively to resolve crisis – issues management situations.Expertise in establishing a digital channel and social media strategy, in alignment with the Global AbbVie approach.Elevate and work on the Corporate Social Responsibility and Philanthropy strategy for AbbVie in Canada, in alignment with the Global approach.Extensive knowledge in managing enterprise communication, including large scale internal employee meetings, and multi-channel corporate communications.People manager capabilities to elevate, develop and manage team members, but also manage, engage and collaboration with external vendors and agencies. Ensure all appropriate procurement requirements are used when working with external suppliers and\or vendors.ABBVIE CORPORATE MARKETING and BRANDING
Along with other cross-functional members such as medical, government affairs and the Global Corporate marketing team, develop the narrative for AbbVie in Canada. This also include all collaterals and tools to execute this narrative.Lead the development of the external communications strategy for AbbVie in Canada, for all appropriate channels such as the AbbVie Canada website, venues, social media platforms, and all other external tools.In partnership with all members of the Corporate Affairs team, lead speaking program trainings and tools for employees to be able to use or articulate the AbbVie narrative.Develop a content calendar for to ensure strategic and systemic AbbVie messaging is refreshed and current on all AbbVie platforms, such as – not limited to, social media, and website.Along with the Head of Corporate Affairs, work on a media strategy for the General Manager, and other members of the Canadian Leadership team, to ensure consistent AbbVie approved corporate marketing messaging, and aligned to the AbbVie brand.Measure, track and audit internal processes as needed and required.In addition to being a people manager, support the Head of Corporate Affairs in onboarding and the integration of new team members.PIPELINE and\or THERAPEUTIC AREA SUPPORT
As required, participate in brand teams and lead communications strategy linked to therapeutic areas or future pipeline. Oversee management and implementation of this strategy.Play an active part within brand teams and identify opportunities to work collaboratively with cross-functional colleagues to deliver on brand objectives. Ensure alignment with all members.Proactively identify opportunities to work in collaboration for the identified therapeutic areas across the cross functional team members, specially to medical, market access & government access, regulatory, patient relations, and commercial. As well as with external stakeholder groups, working in conjunction with the cross-functional team members.Ensure to align each external facing activity on therapeutic areas to all internal activities and communications for each therapeutic area.Liaise with Global /Area to identify further requirements for external and internal communications.Oversee development of a narrative and key messages related to therapeutic areas, and other communications materials for external purposes, with and not limited to media and other external outlets.Qualifications
KEY SKILLS
Experience in partnering and collaborating with Executive team members, respectfully coaching them on AbbVie’s corporate tone to use externallyWork collaboratively, and with thoughtfulness, with everyone on the team and all other cross-functional membersFinds innovative and cohesive ways to bring team members together, to explain and define the future forward strategyAbility to build trusted relations with colleagues, and high level of interpersonal savvinessHigh ability to network and influence to leverage relation within and outside of AbbVieDemonstrated record of success in synthesizing complex research related issues to develop effective communicationsExcellent communications skills – both written and verbalBuild relationships with third parties using good negotiation skillsStrong planning, organisational, budget and time management skillsAbility to take key actions and demonstrate behavioral anchors that support AbbVie’s Leadership Attributes.REQUIREMENTS
Bachelors of Communications, Social Sciences or equivalentMBA, Masters in Political or Social Science, Communications (an asset)5-8 years and more working in a communications department of a multi-national or public relations agency Preferred: external and internal communication experience as well as crisis communicationExperience with partnering with various stakeholders, including patient organizations, governments, industry associations and agencies is preferredEnglish and French must be at advanced level, oral and writtenProficient in using MS Office Suite and all related new technologies in relationship to the role and the work environment.Social media and digital proficiency and understanding of current trends and tools is preferredExperience leading and developing strategy and operating at a senior levelKnowledge of Canadian media market, Current trends in social media, new communications tools and best practices, Pharmaceutical or product communications10% travel within Canada and 5% international travelAbbVie is an equal opportunity employer and encourages women, Aboriginal people, persons with disabilities and members of visible minorities to apply.
Additional Information
AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives, serving our community and embracing diversity and inclusion. It is AbbVie’s policy to employ qualified persons of the greatest ability without discrimination against any employee or applicant for employment because of race, color, religion, national origin, age, sex (including pregnancy), physical or mental disability, medical condition, genetic information, gender identity or expression, sexual orientation, marital status, status as a protected veteran, or any other legally protected group status.
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