As an implementation specialist, your responsibilities include working on Adobe Analytics / Google / Web SDK / Mobile SDK to implement analytics tracking; work closely with client business users to capture the business requirements and create an SDR; Translate it into technical requirement and ensure proper implementation of analytics tracking; validate tracking parameters across websites and mobile apps, while acting as an analytics implementation SME across the organization. Critical needs include Adobe Analytics tools Launch, Data workbench, Dynamic Tag Manager and Ensighten Tag Management & GTM