To have an in-depth understanding of what brand opportunity each Property has to offer ·  To keep an eye on the Indian and international benchmarks among the sports properties, and within the categories in which we own properties · To help define and design the ‘face’ of the Group, through the branding of each property, individually, and all our properties, collectively · To design, execute and monitor the branding, engagement, experience and loyalty building opportunities · To ensure the adherence of Brand Guidelines; creating, updating, keeping relevant, and implementation across our properties  Work with diverse and relevant stakeholders to drive the brand agenda through the branded properties · To keep the defined Dashboard as the key metric of success, insights and course correction.

Qualification:

MBA or Equivalent

Experience :

Experience of at least 20+ years in the fields of brand building, among large and diverse audiences, in the areas of out of home or brand experience