Lead GTM Product Manager
Requires specialized depth and/or breadth of expertise, conceptual and practical knowledge of theories and principles, and applies general knowledge of business and industry practices with technology product management. Serves as an advisor to solve unique problems that have a broad impact on the business. Leads overall product management, strategic vision and focus, an execution of growth plans for a technology product, product family or segment. Improves technology products through compiling and evaluates research on online/digital product requirements and identifies enhancements to current features and functionality based on expertise in both marketing/product management and online/digital media. Interfaces with engineers, designers, suppliers, and customers to develop online/digital media product requirements and specifications. Effectively manages various aspects of the line of business in support of the organization’s goals and market needs which may include marketing strategies, marketing programs and tools, competitive analyses, market assessment, and product planning. Typically leads, manages and/or participates in the entire lifecycle of the product, working closely with development teams from product initiation to delivery to eventual product retirement. Analyzes market trends and needs and articulates technology needs. Anticipates product planning and design to ensure the product is differentiated from competitors in the marketplace. Leads projects or initiatives across areas with moderate risk and complexity to achieve milestones and objectives. Exercises creativity, foresight, and judgment in conceiving, planning, and executing on initiatives. May contribute to the development of functional strategy.
Job Description
The Lead Product Manager – Go to Market, is responsible for managing the development of new products and the modification of existing products to meet market needs and organizational goals. In this position, you will provide leadership to cross functional teams (Development (dxg), Operations, Sales, Marketing, etc.) that are directly involved in the development, maintenance, and release of products without appreciable direction. You will also contribute to the development of the long-term strategic roadmap and the financial oversight of the CCH Audit solutions portfolio. You act as a customer advocate for the product line and are accountable for the entire customer experience including all aspects of the product life cycle (customer satisfaction, product performance, and support).
Essential Duties and Responsibilities
You are the voice of the product line within the organization and will provide monthly executive summary and KPI scorecard to the VP, Product Management.Track monthly customer insights performance and establish corrective actions to attain goals.Responsible for product growth & supports product management in the go-to-market strategies. Monitor’s customer experience and support. Supports product management in training, sales & marketing efficiency,Performs voice of customer activities, defines requirements and roadmap. Evaluates new product opportunities.Point of contact when issues related to the product line are escalated,Quantifies market size and identifies segments.Establishes priorities (in conjunction with the PM team) regarding activities under the responsibility of the Product Management team. These include customer validation, road mapping, issue escalation, product requirement development, new product opportunities and other PM related activities.Job Qualifications and Experience:
Education:
Bachelor’s degree in business, Audit / Accounting, or related subject or combination of education and experienceMinimum 5 years of experience in product management or a similar role.Minimum 5 years of experience working in a software capacity in the professional services field and/or working as an audit expert in a firm.Demonstrated ability to facilitate effective communication between the executive team, customers, editorial, marketing, production, and technology units.Proven ability to effectively listen to customers and translate customer problem into powerful solutions.Experience interacting with customers at end-user, as well as technical/administrator levels.Proven experience in delivering presentations to large audiences.Other Knowledge, Skills, Abilities and Certifications:
Ability to established credibility.Financial acumen.Proven record of successful collaboration with various job functions.Entrepreneurial mindset.Strong analytical skills.Ability to manage multiple projects and tight deadlines.Ability to quickly learn new products, technologies, and industries.Knowledge of Pendo, aHA, and ADO are an asset.Travel - minimal (less than 10%)