**Job Description** _This role is categorized as_ **_HYBRID_** _. This means the successful candidate is expected to report to Warren - 7000 Building three times per week, at minimum. This job may be eligible for relocation benefits._ Come Join GM as the **Lifecycle Marketing Process Integration Lead** ! You will be responsible for assisting in driving process, strategy, innovation and outcomes for brand-based 1:1 customer communication. As part of the Foundational team the focus will be on the performance of every customer interaction across our lifecycle. From vision to strategy through execution, a successful candidate will have a passion for organizational process, customer engagement, experience in cross-channel, outcome-based marketing, and an innovative spirit aimed at testing, learning and optimization.   This candidate should be proficient in Adobe tools/platform and be able to support research, best practices, user behavior, customer insights to inform decisions and recommendations.     The ideal candidate will be able to independently solve problems and collaborate with others to come to fruitful output to ensure deliverables and support strategic discussions and driving growth plans.  ** ** **Experience in the following areas:** + Skilled in documentation and reporting onintegration processes, configurations, and workflows + Transformation Change Management: Demonstrate experience in managing transformation initiatives, including planning and executing change management strategies. + Budget Experience: Possess a strong background in budget management, including the ability to create, monitor, and report on budgets effectively. + Scope Management: Exhibit skills in defining and managing project scope to ensure alignment with organizational goals and objectives. + Organizational Design: Assist in staff design that alignsproject needs and organizational resources. Collaborate with leadership teams to identify and implement integration strategies that enhance team performance. Collaborate to identify and build a plan for insourcing initiatives, addressing any questions or pursuits that fall outside the scope of other managers but support CET overall. + Effective Communication: Be a thorough communicator capable of providing clear updates and information to team members, ensuring everyone is aligned and informed. + Upskilling: Participate in and assist in facilitating training and upskilling sessions to enhance team capabilities and knowledge. + Collaboration Expert: Initiate and assistteams to promote focused collaboration and project execution through usage of designed tools, charter documentation, clear goal setting and reporting back on efficiency and opportunity areas. **Skills Required** **:  ** ** ** + Forward-looking performance marketer who excels in a fast-paced innovation environment  + Interest in enabling change in how we deliver ‘best-in-class’ marketing  + Ability to work cross-functionally with input from multiple areas of the business  + Problem-solving skills, including planning, time management and organizational proficiencies  ** ** **Educational Requirements:** ** ** + Four-Year Accredited College Degree  + Advanced/Master’s degree in a marketing or business-related field (preferred but not required)  **Additional Job Description** **Additional Requirements / Qualifications:** ** ** + 2 plus years of CRM and digital marketing experience  **Areas of expertise:** ** ** + Possess knowledge of agile methodologies and be prepared to engage in different parts of the agile process such as backlog grooming, scrum participation and sprint planning. + Experience with complex integrated/automated marketing campaigns and segmentation strategies  + Data analysis and data-driven marketing initiatives  + Experience in marketing a technology brand and its associated products  + Direct Agency experience or Agency management experience  + Proven ability to work with cross-functional teams  + Excellent written and verbal communication skills  + Affinity to facilitate problem solving & collaboration  + Proven experience in effective project management  **GM** **DOES NOT PROVIDE IMMIGRATION-RELATED SPONSORSHIP FOR THIS ROLE. DO NOT APPLY FOR THIS ROLE IF YOU WILL NEED GM IMMIGRATION SPONSORSHIP (e.g., H-1B, TN, STEM OPT, etc.) NOW OR IN THE FUTURE.** + \#LI-MO1 **About GM** Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all. **Why Join Us** We aspire to be the most inclusive company in the world. We believe we all must make a choice every day – individually and collectively – to drive meaningful change through our words, our deeds and our culture. Our Work Appropriately philosophy supports our foundation of inclusion and provides employees the flexibility to work where they can have the greatest impact on achieving our goals, dependent on role needs. Every day, we want every employee, no matter their background, ethnicity, preferences, or location, to feel they belong to one General Motors team. **Benefits Overview** The goal of the General Motors total rewards program is to support the health and well-being of you and your family. Our comprehensive compensation plan incudes, the following benefits, in addition to many others: • Paid time off including vacation days, holidays, and parental leave for mothers, fathers and adoptive parents; • Healthcare (including a triple tax advantaged health savings account and wellness incentive), dental, vision and life insurance plans to cover you and your family; • Company and matching contributions to 401K savings plan to help you save for retirement; • Global recognition program for peers and leaders to recognize and be recognized for results and behaviors that reflect our company values; • Tuition assistance and student loan refinancing; • Discount on GM vehicles for you, your family and friends. **Diversity Information** General Motors is committed to being a workplace that is not only free of discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that workforce diversity creates an environment in which our employees can thrive and develop better products for our customers. We understand and embrace the variety through which people gain experiences whether through professional, personal, educational, or volunteer opportunities. GM is proud to be an equal opportunity employer. We encourage interested candidates to review the key responsibilities and qualifications and apply for any positions that match your skills and capabilities. **Equal Employment Opportunity Statements** GM is an equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws. GM is committed to providing a work environment free from unlawful discrimination and advancing equal employment opportunities for all qualified individuals. As part of this commitment, all practices and decisions relating to terms and conditions of employment, including, but not limited to, recruiting, hiring, training, promotion, discipline, compensation, benefits, and termination of employment are made without regard to an individual's protected characteristics. For purposes of this policy, “protected characteristics" include an individual's actual or perceived race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth, lactation and related medical conditions), gender identity or gender expression, sexual orientation, weight, height, marital status, military service and veteran status, physical or mental disability, protected medical condition as defined by applicable state or local law, genetic information, or any other characteristic protected by applicable federal, state or local laws and ordinances. If you need a reasonable accommodation to assist with your job search or application for employment, email us at Careers.Accommodations@GM.com or call us at 800-865-7580. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.​ We are leading the change to make our world better, safer and more equitable for all through our actions and how we behave. Learn more about: **Our Company (https://search-careers.gm.com/en/working-at-gm/)** **Our Culture** **How we hire​​​​​​​ (https://search-careers.gm.com/en/how-we-hire/)** Our diverse team of employees bring their collective passion for engineering, technology and design to deliver on our vision of a world with Zero Crashes, Zero Emissions and Zero Congestion. We are looking for adventure-seekers and imaginative thought leaders to help us transform mobility. **Explore our global location** **s** The policy of General Motors is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individual's age, race, color, sex, religion, national origin, disability, sexual orientation, gender identity/expression or veteran status. Additionally, General Motors is committed to being an Equal Employment Opportunity Employer and offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email us at Careers.Accommodations@GM.com .In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.