The typical starting salary range for this role is determined by a number of factors including skills, experience, education, certifications and location. The full salary range for this role reflects the competitive labor market value for all employees in these positions across the national market and provides an opportunity to progress as employees grow and develop within the role. Some roles at Liberty Mutual have a corresponding compensation plan which may include commission and/or bonus earnings at rates that vary based on multiple factors set forth in the compensation plan for the role.
DescriptionCompany
Liberty Mutual Investments (LMI) manages Liberty Mutual Insurance Group’s (LMIG) global financial assets across global and private domains to build capital and generate income. With over $100 billion in AUM and staffed with 300-plus investment, finance and operations professionals located in Boston, MA, we offer the best of both worlds ? the look and feel of a boutique investment firm and the reputation and financial strength of a global leader.
Job Summary
The Liberty Mutual Investments’ (LMI) Marketing Manager will play a crucial part in enhancing our brand reputation, engaging stakeholders, and ensuring consistent messaging across all communication channels. Reporting to the LMI Director of Brand Strategy and Communications, this role will implement a comprehensive internal and external communications strategy in alignment with LMI’s goals and objectives. As LMI’s Marketing Manager, you will collaborate with senior stakeholders and teams throughout LMI to manage communications projects and craft tailored content and messaging to support business needs for both internal and external audiences. The ideal candidate is a skilled and creative communicator and project manager, and previous experience working with/for an investments or asset management firm is required.
Responsibilities:
Lead and manage internal and external communications projects from inception to completion, including campaign planning, content creation, stakeholder coordination, timeline management, and performance analysis, ensuring alignment with business strategies and organizational goals.Create compelling internal content with clear line of sight to business strategy to engage employees, such as emails, intranet updates, and event communications and talking points.Advise on executive leadership communications to ensure authenticity, consistency, and effectiveness.Support the development and execution of digital and social media strategies. Create content for our LinkedIn channel and our website. Monitor online trends to identify opportunities for engagement and reputation management.Partner across LMI to create strategic content targeting our external audiences (potential talent and current and prospective partners).Manage communications and content calendar for internal and external efforts.Partner with Director of Brand Strategy and Communications to create, implement and monitor metrics strategy that measures success of communications efforts; regularly reviews metrics to identify and recommend changes to further tailor strategy and content.Partner with third-party agencies for support and keeps track of vendor spend.
Preferred Skills & Experience:
Excellent project management skills with strong attention to detail and ability to meet deadlines.Excellent written and verbal communication skills, including strong editing and proofreading skills.Strategic thinker with demonstrated ability to articulate complex ideas clearly and concisely.Passion for content creation and storytelling.Effective collaboration and influencing skills.Flexibility in approach and ability to work with minimal supervision to plan and prioritize own work. Able to operate with ambiguity.Proactive in work style and focused on continuous improvement.Proven expertise in brand strategy develop, positioning, and messaging.Proficiency in email send platform.Keen focus on delivering excellence.Experience with consulting executives.Familiarity with compliance and regulatory requirements related to financial services marketing.Demonstrated stamina and ability to thrive in a fast-paced environment, working effectively under pressure and manage multiple priorities.Change and crisis management communications. Qualifications Degree in communications, public relations, journalism, marketing, or economics preferred.Relevant experience for minimum 7 years with demonstrated proficiency in both internal and external communications and increased responsibility.Applicants should have prior working experience in similar role within asset management/investments industry (in-house or agency)Experience in handling sensitive issues with discretion and professionalism.Displays strong communication, organizational, analytical, critical thinking, and team building skills.Advanced presentation, influencing, and relationship management skills.Strong business operations knowledge to include understanding market conditions strongly preferred. About Us**This position may have in-office requirements depending on candidate location.**
At Liberty Mutual, our purpose is to help people embrace today and confidently pursue tomorrow. That's why we provide an environment focused on openness, inclusion, trust and respect. Here, you'll discover our expansive range of roles, and a workplace where we aim to help turn your passion into a rewarding profession.
Liberty Mutual has proudly been recognized as a "Great Place to Work" by Great Place to Work® US for the past several years. We were also selected as one of the "100 Best Places to Work in IT" on IDG's Insider Pro and Computerworld's 2020 list. For many years running, we have been named by Forbes as one of America's Best Employers for Women and one of America's Best Employers for New Graduates as well as one of America's Best Employers for Diversity. To learn more about our commitment to diversity and inclusion please visit: https://jobs.libertymutualgroup.com/diversity-inclusion
We value your hard work, integrity and commitment to make things better, and we put people first by offering you benefits that support your life and well-being. To learn more about our benefit offerings please visit: https://LMI.co/Benefits
Liberty Mutual is an equal opportunity employer. We will not tolerate discrimination on the basis of race, color, national origin, sex, sexual orientation, gender identity, religion, age, disability, veteran's status, pregnancy, genetic information or on any basis prohibited by federal, state or local law.
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