Overview The Specialist, Loyalty will drive the execution of Sprouts’ customer loyalty and personalization marketing roadmap. This role will play a key role in driving loyalty program tactics to increase customer engagement. The Specialist, Loyalty Marketing will collaborate closely with brand and field marketing teams to enhance our members' experiences by delivering exclusive content, organizing events, messaging and providing access to new products. This role is essential in crafting unique and memorable experiences that drive member engagement, satisfaction, and loyalty. The Specialist, Loyalty Marketing will be up-to-date with industry best practices, trends, and technologies related to the marketing of loyalty programs Overview of Responsibilities Exclusive Content & Events: Create and curate exclusive content and organize high-impact events that resonate with our members, offering them unparalleled access to products and experiences. Loyalty Program Strategy: Deploy and execute loyalty program strategies and tactics to drive customer acquisition, engagement, and retention, ensuring our members feel valued and appreciated. Partnership Execution: Collaborate with internal and external partners to execute marketing of the roadmap for loyalty program features and benefits, aligning with our overall brand and marketing strategies. Targeted Marketing Programs: Develop and implement targeted marketing programs to drive the success of our loyalty initiatives, ensuring they are tailored to the specific needs of our members. Cross-Functional Collaboration: Work closely with cross-functional teams to align loyalty efforts with broader marketing and communication strategies, both in-store and digitally. Loyalty Calendar Management: Oversee the calendar for loyalty program activities, managing communications and promotions across multiple channels to maximize member engagement. Content Management: Partner with internal teams to create and manage loyalty content, including articles, resources, email templates, landing pages, and push notifications that reflect our brand's exclusive nature. Industry Best Practices: Stay updated on industry trends and best practices related to loyalty programs, applying these insights to enhance our offerings. Stakeholder Relationships: Develop and maintain strong relationships with key stakeholders and external partners to support the success of loyalty initiatives. #LI-CS1 Qualifications Bachelor's degree in Marketing, Business, or a related field. 2+ years of experience in loyalty program marketing or related areas. 5+ years of experience within marketing or related areas. Strong understanding of customer acquisition and retention strategies, particularly within exclusive or premium loyalty programs. Experience in building omni-channel marketing preferred. Experience with Asana or other project management tools. Excellent project management and organizational skills, with the ability to manage multiple projects simultaneously. Strong communication and collaboration skills, with experience working effectively across cross-functional teams. Proficient in data analysis, with the ability to use insights to drive strategic decisions. Proven track record of developing and executing successful marketing campaigns. Strong problem-solving skills, with the ability to resolve complex issues effectively and efficiently. Benefits In addition to a rewarding career, Sprouts offers a comprehensive program to help support you and your family. These programs include: Competitive pay Sick time plan that you can use to support you or your immediate families health Vacation accrual plan Opportunities for career growth 15% discount for you and one other family member in your household on all purchases made at Sprouts Flexible schedules Employee Assistance Program (EAP) 401(K) Retirement savings plan with a generous company match Company paid life insurance Contests and appreciation events throughout the year full of prizes, food and fun! Eligibility requirements may apply for the following benefits: Bonus based on company and/or individual performance Affordable benefit coverage, including medical, dental and vision Health Savings Account with company match Pre-tax Flexible Spending Accounts for healthcare and dependent care Company paid short-term disability coverage Paid parental leave for both mothers and fathers Paid holidays Get Paid Every Day! Sprouts Farmers Market offers DailyPay - if you’re hired as an eligible employee, you’ll be able to transfer the money you’ve already earned at no extra cost, and get it the next business day, for free. We offer DailyPay so you don’t have to wait for payday to access the money you’ve already worked for. With DailyPay, you can see how much you’ve made every day and you can transfer your money any time before payday. You can learn more by visiting https://www.dailypay.com/partners/sprouts-farmers-market/. Why Sprouts Grow with us! If you have a passion for inspiring people and a flair for fresh food, consider applying for a job at Sprouts! With a focus on customer service, our neighborhood grocery stores offer high-quality, farm fresh produce, natural meats, plenty of scoop-your-own bulk goods and much more in a fun, friendly, old-fashioned farmer’s market setting. Come grow your career in healthy living with a fast-paced, rapidly growing company and teams that pride themselves on empowering others along their journey. The above statements are intended to describe the general nature and level of the work being performed by people assigned to this work. This is not an exhaustive list of all duties, responsibilities, and requirements. Sprouts’ management reserves the right to amend and change duties, responsibilities, and requirements to meet business and organizational needs as necessary. Sprouts will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the Fair Chance in Hiring Ordinance. California Residents: We collect information in accordance with California law, please see here for more information.