Taipei, Taipei City, Taiwan
1 day ago
Manager, Marketing Communications

Work Schedule

Standard (Mon-Fri)

Environmental Conditions

Office

Job Description

Thermo Fisher Scientific is seeking a Marketing Manager to drive marketing effectiveness and support business and sales goals. We are looking for a talent to develop and lead marketing strategies across divisions and countries, driving key performance indicators and data-driven business decisions. You will collaborate with teams across the organization to ensure a coordinated marketing approach that drives customer engagement and improves brand equity.  

Key Responsibilities

Develop a strategy to nurture & engage with customers. Includes content & purchasing behaviour mapping based on the customer journeys & touchpoints.Work with business divisions (commercial, cross-function teams) to consolidate workflow to drive ONE Thermo Fisher approach based on sector opportunities.Conduct evaluations and implement central initiatives to ensure long-term business sustainability. These initiatives should include strengthening brand awareness through a unified Thermo Fisher approach and addressing other critical focus areas. Support the sales organization in crafting and implementing campaigns, events and trade shows to generating qualified leads.Lead, plan and implement key corporate and division events in Southeast Asia & TaiwanIdentify activities scheduling, budget, and resource needs.Conduct regional VOC directly or in collaboration with other Marketing teams to assess the impact of product positioning, brand, customer satisfaction and marketing efficiency.Agency and vendor management and contracts.

Education
•    Bachelor’s Degree in a related field.  
•    MBA or Masters preferred.
 
Required Qualifications
•    8+ years of marketing experience, including 5+ years in event management

•   Strong cross-functional collaboration skills
•   Consistent track record of operational excellence, creativity, and data-driven results
•   Excellent leadership, communication, and ability to translate data insights for decision-making

•   Experience in building marketing strategies for developing markets
•   Knowledge of content architecture
•   Experience handling agencies and vendor relationships

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