New York, NY, US
3 days ago
Manager, Social Media, KFL
Manager, Social Media, KFL Job Location(s) US-NY-New York Position Type Regular Full-Time FLSA Status Exempt Job ID 2025-60594 Category Marketing & Public Relations Overview

Our global house-of-brands inspires and empowers youth culture. Relentlessly committed to
fuel a shared passion for self-expression, we create unrivaled experiences at the heart of
the sport and sneaker communities through the power of our people. If you want to be a
part of something bigger than you can imagine, you’ve come to the right place. To learn
more about the incredible impact we’re making on both our local and global communities,
Click Here!
The Social Media Manager, will oversee Kids Foot Locker Inc social interactions and
engagement through implementing content strategies on various social media platforms.
The Social Media Manager duties include analyzing engagement data, identifying trends in
customer interactions, and planning digital campaigns to build community online.

Responsibilities

• Lead the development and execution of social media strategies across channels such as
Instagram, TikTok, Facebook, Twitter, YouTube and emerging platforms
• Own organic content generation, platform strategy and post execution
• Oversee and manage content calendars and publishing in alignment with business and
culture priorities
• Facilitate conversations via community management
• Manage social creative briefs and asset requests for product stories and launches
• Assist brand manager in concept development for vendor campaigns and creator
collaborations
• Partner with brand, merchant, content, dotcom and vendor teams to organize, develop
and execute social content strategy
• Attend Kids Foot Locker and partner events and ensure the best social coverage
• Manage and grow the Kids Foot Locker social media influencer program in the kid's space
in partnership with the brand, PR and influencer team
• Identify creators and influential people in the space for partnerships and opportunities
• Analyze and report social media data and translate those analytics into actionable
insights
• Create weekly and monthly reports on social media results and competitor analysis
• Assist in copywriting for all paid social campaigns
• Manage social budget as it relates to content creation and partner development
• Remain up to date on new technology, platform enhancements, macro trends and
competitor activity to apply to strategic plans

Qualifications

• 4 year college degree
• 3-5 years experience in relevant industry social media work at a corporation, agency or
social company
• Excellent communication skills (virtual meetings, e-mail and presentations)
• Experience collaborating with internal and external resources to develop strategies that
meet department goals within budget and established timelines
• Extensive knowledge of all facets of the social space and ability to learn the competitive
environment of assigned division
• Should be passionate about fashion, pop culture, sneaker culture and well-versed in the
women’s space
• Ability to think quickly and adapt to changing requirements and technologies, constantly
push new boundaries on social in innovative ways that breakthrough
• Experience with web analytics and comfort level in communication with IT and tech areas
• Strong copywriting and computer skills.
• Knowledge of: Microsoft Office Suite (Excel, Word, Powerpoint), Adobe Design Suite
(Photoshop, InDesign, Acrobat) Wordpress, Sprinklr (a plus)

Benefits

The annual base salary range is $74000 - $90000 / year. This range represents the anticipated low and high end of the salary for this position. This role is also eligible to receive short term incentives that align with individual and company performance. Salary will be determined by the education, experience, knowledge, skills, and abilities of the applicant, internal equity, and alignment with market data. Salary is one component of the Foot Locker, Inc. total compensation package, which includes the below. 

  

Foot Locker Benefits: 

Employee Discount Paid Time Off Medical | Dental | Vision Coverage 401(k) | Roth 401(k) Stock Purchase Plan Life Insurance Flexible Spending Account Opportunities for Advancement Tuition Reimbursement for Qualified Courses Strong Company Culture Employee Resource Groups  Connect With Foot Locker Not ready to apply? Connect with Foot Locker for periodic updates about our stores, brands and career opportunities!
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