Dubai, Dubayy, AE
1 day ago
Manager FP&A Brand
Key Responsibilities:

Brand Responsibilities

Partner FP&A Director and countries on marketing expense (MaEx) and brand performance (i.e. including key franchises) analysis in a practical and timely manner. Partner with the Brand Director to deliver MaEx annual plan, budget, and forecast, and drive rigor on accuracy of marketing spend. Collaborate with countries on regular MaEx reporting and analysis (E.g. actuals and forecast) Provide Brand financial performance insights through scenario and sensitivity analysis per category or article level. Liaise with NTP and support the brand team with any tax legal negotiations for marketing spend. Understand category performance through PVM mix analysis to identify R&O and impact on margins. Support assessment on commercial effectiveness of SWB investments and impact on markdown and margins. Perform ROI analysis on marketing spend for Brand investment decision support. Develop visually engaging tools and enhance reporting capabilities on category management. Collaborate with DP on category planning and evolution (including GS, MD, NS and SM). Support FP&A Director in ad-hoc MaEx reporting and analysis per business needs.

 

FP&A Responsibilities

Perform analysis on forecast and actuals to provide insights on FP&A reporting deliverables. Responsibility for preparation of standard Finance decks for internal review. Support FP&A Director in developing tier 1 & 2 reports / dashboards for ongoing performance tracking and decision making.

 

 

 

 

Key Relationships:

FP&A Director VP Brand EM Cross functional and brand teams FP&A peers in EM & Global EM Demand Planning Team GBS

 

Knowledge, Skills and Capabilities:

Strong commercial and business acumen with prior brand / category finance experience. Proven analytical and critical thinking skills with capability to leverage data to unlock insights. Great written and verbal communication skills with ability to engage stakeholders across Global, Regional, countries and cross functions. Has high attention to detail and accuracy while working with strict reporting deadlines. Excellent organizational skills, good time management skills and ability to multitask and prioritize different requests.  Solid and sound knowledge of accounting and financial principles. Advanced Microsoft Office Skills, particularly Excel, PowerPoint and Word. Prior experience with SAP, PowerBI and MicroStrategy is a plus.

 

Requisite Education and Experience

University degree or above. Member of an internationally recognized professional accounting body preferred. At least 5 years of broad-based finance experience with progressive responsibility in industry leading companies (Retail/FMCG).

 

 

 

 

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