Bangalore, IN
13 hours ago
Market Research Specialist
Qualitest is looking for a REMOTE Market Research SpecialistWe are looking for a person based in India to join our global Strategic Sales Enablement team. You will be supporting the global team by providing right intelligence for business expansionYou will be responsible for running the Market Research function in Qualitest. Your internal stakeholders include Executive Leadership Team, Sales Team, Inside Sales Team and Corporate Development Team. •You will provide the Executive Leadership Team with insights on topics, including but not limited to Global markets & economic drivers, Market trends, competition-specific insights and assist in market strategy.•You will provide the Sector and Technology Heads with insights on topics, including but not limited to Geographic specific sector performance, Technology specific study, Market sizing & addressable markets, and Geographic/Technology specific targets identification. •You will provide sales team with insights on topics, including but not limited to Goal sheet targets identification, Target Customer Profiling, Prospecting and Competition Battle Cards•You will provide Inside Sales Team with insights on topics, including but not limited to Market Trends, Customer’s key areas of interests, Key Value Proposition & Prospecting•You will support Corporate Development Team on topics, including but not limited to M&A targets fundamental research, assist in building business case and Identifying synergy between entities. •You will support Sales Enablement Team on areas, including but not limited to Sales Operations Analytics, Analyst & Advisory Operations and Corporate Change Management exercises. .Essential skills and experience•Experience in Information Technology Business. Software Testing/Quality Assurance experience in an added advantage•Strong understanding of industries, and market dynamics and ability to link research findings to business strategy•Business Development Experience, Win Theme Identification and Key Value Proposition Articulation•Ability to identify the factors that can affect the business positively or negatively and articulate•Experience in Organization Change Management•Knowledge of qualitative and quantitative research methods. Expertise in primary and secondary data collection techniques. •Competence in market sizing, segmentation, and competitive analysis. Ability to conduct SWOT, TOWS, PEST, and other strategic analyses.•Thorough in research, precision in handling data, ensuring accuracy and documentation•Advanced skills in Microsoft Excel for data manipulation and analysis.•Strong analytical skills to interpret data trends and patterns. Ability to assess complex problems and develop logical solutions•Experienced in identifying right targets for Prospecting•Experience in producing clear, concise, insightful & impactful presentations clearly communicating findings and conclusions•Familiarity with data visualization tools like Power BI, Tableau etc.•Advanced MS Word, MS Excel, MS Powerpoint and MS SharePoint proficiency.3 must havesMarket research 4/5Software industry knowledge 3/5Data visualization 3/5
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