Culver City, CA, US
23 days ago
Marketing Analytics Lead, Amazon Music DISCO
Amazon Music is an immersive audio entertainment service that deepens connections between fans, artists, and creators. From personalized music playlists to exclusive podcasts, concert livestreams to artist merch, Amazon Music is innovating at some of the most exciting intersections of music and culture. We offer experiences that serve all listeners with our different tiers of service: Prime members get access to all the music in shuffle mode, and top ad-free podcasts, included with their membership; customers can upgrade to Amazon Music Unlimited for unlimited, on-demand access to 100 million songs, including millions in HD, Ultra HD, and spatial audio; and anyone can listen for free by downloading the Amazon Music app or via Alexa-enabled devices. Join us for the opportunity to influence how Amazon Music engages fans, artists, and creators on a global scale. Learn more at https://www.amazon.com/music.

In this role, you will contribute to the analytics and insights efforts for paid marketing for Amazon Music. You will develop the analytics roadmap and direction for the project, working closely with marketing stakeholders and other Amazon partners to deliver self-service solutions, insights, learning white papers and models to advance our analytics and science offerings. You will also be part of a full stacked team of business intelligence engineers, data engineers, and scientist whom you will be able to collaborate with and learn from. The ideal candidate must be willing to effectively contribute to analytics solutions, prioritize across multiple stakeholders and projects and be ready to jump into a fast-paced, dynamic and fun environment.

Key job responsibilities
• Lead analytics and insights efforts for Amazon Music Engagement Marketing domain
• Work as the internal lead analytics consultant for marketing teams and collaborate on long-term strategy together
• Define and deliver reporting and visualization that supports the analytical needs of internal business leaders
• Drive self-service solutions for senior business stakeholders informing marketing investment decisions
• Use analytical insights to help increase business and teams effectiveness against key strategic goals
• Build a thorough understanding of the streaming music industry, the subscription business model, and key internal partners across Prime, Amazon devices, media and entertainment businesses
• Partner with analytics and science teams across Amazon entertainment and subscription businesses
• Educate and evangelize across internal teams on analytics, insights and measurement by writing whitepapers and knowledge documentation and delivering learning sessions

About the team
The Data, Insights, Science and Optimization, Marketing & Growth (DISCO M&G) team is looking for a Senior Analytics Lead to join a team of Data Scientists, Analytics Leads, Business Intelligence Engineers and Data Engineers who analyze big data, provide analytics and insights as well as build models and algorithms that power “hands off the wheel” (HOTW) marketing for personalized experiences. DISCO M&G team focuses on accelerating Amazon Music customer growth by empowering Marketing & Growth teams to make sound, customer-centric decisions through data and insights. We build data pipelines, self-service analytics, insights and predictive models enabling acquisition, engagement and retention at scale with personalized customer touchpoints.
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