Marketing and Brand Manager
David Aplin Group
We are hiring a Marketing & Branding Manager for our real estate development client. You will be responsible for developing and executing local marketing and global branding for their various business ventures and project. The Marketing & Branding Manager leads campaigns, channels, partnerships and brand identity. A Bachelor's degree in marketing, communications, or related field. 5+ years of experience in marketing and branding role and 2 in a marketing management role and a degree in marketing, communications or related field is required.
Our client is a global hospitality management group with hotels across North America and Asia. Based in Vancouver, BC, you will be responsible for developing and executing local marketing and global branding for a real estate development company with multiple business entities. Leading a team while collaborating with Project Managers and GM’s, the Marketing & Branding Manager leads campaigns, channels, partnerships and brand identity.
Benefits & Perks
Annual salary range is $90,000 - 120,000 depending on experience. Competitive benefits package, annual discretionary bonus, RSP matching and 3 weeks’ vacation to start. Responsibilities
Manages the creation and organization of brand assets and materials.Ensure the brand identity, voice, and message are consistent and coherent across all touchpoints, both internal and external.Establish and maintain strong relationships with media, influencers, agencies, and other partners, to enhance the hotel's visibility and reputation.Increases brand engagement across departments and entities.Educates department and ensures brand consistency across the organization.Responsible for communicating any changes, or updates to branding across the various companies.Manages brand guidelines.Marketing responsibilities include planning, implementing and marketing strategies across various companies and projects.Conducts market research, identifies target markets, trends, opportunities and competitors.Leads a small team of marketing professionals.Leads marketing campaigns across various channels – digital, social, traditional advertising and events.Provides analysis and reports on marketing campaigns and strategy results.
Qualifications
Bachelor's degree in marketing, communications, or related field.5+ years of experience in marketing and branding.2+ years of experience in a Marketing Manager role, ideally in real estate development.Experience working in diverse cultural markets in the hospitality industry is an asset.Proven track record of developing and executing successful marketing and branding strategies and campaigns.Strong knowledge of marketing and branding principles, tools, and channels.Creative, strategic, and analytical thinking, with excellent problem-solving skills.Exceptional communication, presentation, and interpersonal skills, with the ability to influence and persuade.Leadership, management, and teamwork skills, with the ability to motivate and inspire others.Travel will be required, minimal.
David Aplin & Associates Inc., operating as Aplin, and its associated brands, CompuStaff and Impact Recruitment, is an award-winning employment agency connecting diverse, top-tier talent with exceptional organizations across North America. We welcome applicants from all backgrounds and charge no fees to apply or engage with our recruiters. Our clients partner with us to help expand and diversify their teams. Please note that all applicants must be legally entitled to work in Canada, including holding any necessary work permits.
Our client is a global hospitality management group with hotels across North America and Asia. Based in Vancouver, BC, you will be responsible for developing and executing local marketing and global branding for a real estate development company with multiple business entities. Leading a team while collaborating with Project Managers and GM’s, the Marketing & Branding Manager leads campaigns, channels, partnerships and brand identity.
Benefits & Perks
Annual salary range is $90,000 - 120,000 depending on experience. Competitive benefits package, annual discretionary bonus, RSP matching and 3 weeks’ vacation to start. Responsibilities
Manages the creation and organization of brand assets and materials.Ensure the brand identity, voice, and message are consistent and coherent across all touchpoints, both internal and external.Establish and maintain strong relationships with media, influencers, agencies, and other partners, to enhance the hotel's visibility and reputation.Increases brand engagement across departments and entities.Educates department and ensures brand consistency across the organization.Responsible for communicating any changes, or updates to branding across the various companies.Manages brand guidelines.Marketing responsibilities include planning, implementing and marketing strategies across various companies and projects.Conducts market research, identifies target markets, trends, opportunities and competitors.Leads a small team of marketing professionals.Leads marketing campaigns across various channels – digital, social, traditional advertising and events.Provides analysis and reports on marketing campaigns and strategy results.
Qualifications
Bachelor's degree in marketing, communications, or related field.5+ years of experience in marketing and branding.2+ years of experience in a Marketing Manager role, ideally in real estate development.Experience working in diverse cultural markets in the hospitality industry is an asset.Proven track record of developing and executing successful marketing and branding strategies and campaigns.Strong knowledge of marketing and branding principles, tools, and channels.Creative, strategic, and analytical thinking, with excellent problem-solving skills.Exceptional communication, presentation, and interpersonal skills, with the ability to influence and persuade.Leadership, management, and teamwork skills, with the ability to motivate and inspire others.Travel will be required, minimal.
David Aplin & Associates Inc., operating as Aplin, and its associated brands, CompuStaff and Impact Recruitment, is an award-winning employment agency connecting diverse, top-tier talent with exceptional organizations across North America. We welcome applicants from all backgrounds and charge no fees to apply or engage with our recruiters. Our clients partner with us to help expand and diversify their teams. Please note that all applicants must be legally entitled to work in Canada, including holding any necessary work permits.
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