POSITION PURPOSE : The Marketing/Sales Representative is responsible for generating business from referral sources to meet agency growth and revenue goals. BENEFITS :   Hourly pay plus commissions. Paid Time off. PRINCIPAL ACCOUNTABILITIES AND ESSENTIAL FUNCTIONS: The duties and responsibilities described below do not represent a comprehensive list for this position.  Additional tasks may be assigned periodically as necessitated by business demands. + Drive business growth by spending a majority of the workday in the field developing referral relationships that result in eligible referrals (majority of time is spent in the field). + Educate referral sources and the community about the referral process, company differentiators and the ease of making referrals. + Understand the philosophy of the private duty homecare model. Remain current on local industry trends to represent and differentiate Visiting Angels and its services in the local market. + Effectively articulate the benefits of private duty homecare services to both professional referral sources and consumers. + Develop new and ongoing referral relationships with targeted accounts identified in the marketing plan to increase referrals and achieve business growth goals. + Accurately generate required reports and documentation of sales activity within designated timelines. + Assist with planning and execution of all digital marketing initiatives, including: PPC, SEO, Email, Social Media, display marketing campaigns to increase traffic, generate quality leads and referrals. + Utilize company resources to ensure an appropriate return on investment. + Develop the marketing plan by assessing community needs, outlining marketing strategy/objectives, qualifying key accounts and identifying specific marketing action items with measurable goals. + Effectively communicate with the agency team and referral sources. + Maintain regular and predictable attendance. + Perform other functions as deemed appropriate by the management team. + Maintain absolute confidentiality of all information pertaining to employees, clients and clients’ family members. REQUIRED JOB KNOWLEDGE AND SKILLS : + Associates Degree in Marketing, Business Management or Communications preferred. + Minimum of one year experience in the private duty homecare industry preferred. + Experience with public speaking with demonstrated presentation skills. + Proficiency with Microsoft Office (Word, Excel, PowerPoint and Outlook) applications, scheduling systems and other healthcare industry-related software.  + Basic understand of digital marketing: Social Media, SEO, and PPC. + Demonstrate ability to work well with a team. + Results-oriented. + Ability to form relationships and maintain rapport with referral sources. + Ability to listen and communicate clearly, fluently and diplomatically – both orally and in writing. + Ability to plan, organize, prioritize, delegate and accurately complete work activities within deadlines while managing interruptions. + Work independently with minimal direction and/or supervision. + Ability to generate goodwill for Agency with clients, their family members and referral sources. Demonstrate a strong commitment to client service excellence. + Ability to lawfully work in the U.S. Powered by JazzHR