Account and campaign management Manage the Putts & Pins brand, including messaging, design, and communication Manage the execution of established processes, policies, and procedures Contribute best practices and innovative ideas to the Management Team, Corporate Advisors, and Stakeholders Plan and coordinate yearly revenue programs and related communication campaigns in conjunction with RealFood Team and GM Develop and maintain marketing communication plans, job lists, and calendars Communicate with Design Team, Owners, and GMs via job management system, email, and phone Research new methods/opportunities and analyze and review data to create and improve marketing communication to customers and clients Introduce new marketing and campaign initiatives to the GM and provide guidance where needed Present campaign ideas and budget to the RealFood Team, GM and Owners Meet with the GM, RealFood Team, and Owners to prioritize jobs and to receive direction and feedback on work Meet and liaise with GM and RealFood Team to discuss and identify revenue program and communication campaign details and elements to assist in the production of marketing materials including, but not limited to: broadcast email, website content, social media, advertising, collateral materials, signage, and direct mail Work with the on creative requirements to develop and produce campaigns that meet the property’s needs and budgets Ensure promotional materials are final and submitted to appropriate vendor (publication, printer, etc.) by coordinating requirements with graphics department; inventorying stock; placing orders; verifying receipt Develop and write reports and reviews and assisting in the development of marketing plans Develop and implement programs and activities that increase and retain events in the Venue, including, but not limited to, SEO, SEM, social media, radio, television, telephone sales campaigns, direct marketing campaigns, networking events, open house events, and the like. Create all branded print and media collateral including menus, sales brochures, venue signage, and any other materials required by the Venue. Undertake administrative tasks as they relate to execution of programs and strategies, including, but not limited to invoice approval, tracking shipments, report writing, vendor follow up, etc. Arrange and attending both regularly planned and impromptu meetings with RealFood Team, GM, and Stakeholders Monitor the effectiveness (ROI) and success of programs and campaigns, presenting these results, and assisting with updating results within the appropriate spreadsheets Provide constructive feedback to the GM, RealFood Team, and Stakeholders

 

Education and Experience Requirements

2 years’ work experience in marketing, advertising, communication, or related area 3 years’ experience in restaurant operations A four-year degree in marketing, advertising, communications, or related area is preferred Experience in developing and implementing high-quality, successful advertising campaigns Ability to build broadcast email update website content using content management system Proficient in the use of Microsoft Word, Excel, & Outlook; and internet technologies. Knowledge of Toast, Facebook, Instagram, YouTube, Google Business, TikTok, Snapchat, X, Spothopper, and Adobe is useful. Commercial awareness of and ability to learn the industry Ability to work under pressure and meet tight deadlines Excellent analytical and numerical skills Able to work independently; focus on attention to detail and follow established style guidelines Is organized, customer-focused, reliable, and creative Possess excellent writing, proofreading, and interpersonal and verbal communication skills Proactive and coachable in all aspects of the position

 

Education/Experience:

Associate’s degree (AA) or equivalent from two-year college or technical school preferred Minimum two-years’ previous experience in event sales in a food and beverage establishment Previous operations experience in the food and beverage industry, including FOH, BOH, or catering experience Knowledge of Toast POS system a plus

Physical Demands:

Frequently sits, talks, hears; uses hands. Regularly walks and stands. Occasionally reaches with hands and arms, stoops, kneels, crawls and crouches. Occasionally lifts up to 25 pounds.

 

Environment/Noise:

Noise level is moderate. Occasionally exposed to outside weather conditions.

 

Certificates/Licenses:

None Required Revised 1/09

 

Specific Job Knowledge, Skills, and Abilities Preferences:

Ability to read and speak English in order to perform the duties of the job (e.g. the associates are required to communicate with English speaking customers or co-workers, the manuals for the equipment the associates use are in English). Knowledge of Microsoft Office applications.

 

This job description is not an exclusive or exhaustive list of all job functions that an associate in this position may be asked to perform from time to time.