Description Robert Half is seeking a Marketing Cloud Specialist to support their client's ongoing marketing campaigns and data integrations within Salesforce Marketing Cloud. This role will focus on traditional marketing cloud functions, including campaign execution, data connections, SMS short code setup, and automated marketing journeys. Key Responsibilities Include: + Marketing Cloud Campaign Management: Set up and manage multi-channel campaigns, including email, SMS, and automated marketing journeys. + Data Integrations & CRM Connectivity: Ensure seamless connections between marketing data sources and Salesforce CRM. + SMS Short Code Implementation: Assist with the setup and activation of new SMS short codes, including configuration within Marketing Cloud. + Salesforce Form Integrations: Work with clients using Marketing Cloud and LWC to set up lead capture forms that sync with CRM. + Marketing Analytics & Performance Tracking: Utilize Datorama (now Marketing Cloud Intelligence) and Advertising Studio (now Marketing Cloud Advertising) to track marketing campaign performance, funnel analytics, and reporting across email, paid media, and SMS. Requirements Musts: + Strong expertise in Salesforce Marketing Cloud (Journeys, Email Studio, Mobile Studio, Automation Studio) + Experience setting up and managing data connections and CRM integrations + Knowledge of SMS marketing and short code setup processes + Familiarity with Datorama (Marketing Cloud Intelligence) and Advertising Studio (Marketing Cloud Advertising) for marketing analytics and reporting + Understanding of Salesforce core functionalities and marketing operations + No requirement for Pardot or CPQ expertise—pure Marketing Cloud focus Pluses: + Experience working with Salesforce Lightning Web Components (LWC) for lead capture forms + Background in multi-channel marketing automation and tracking campaign effectiveness + Ability to work in a fast-paced environment managing multiple client marketing campaigns Innovation starts with people.® Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles. Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more. All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information. © 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use (https://www.roberthalf.com/us/en/terms) .