Marketing Coordinator
Contract Pharmacal Corp
Apply Job Type Full-time Description
Position Summary:
The Marketing Coordinator is responsible for developing content, communication strategies and public relations outreach for all of CPC’s direct to consumer brands.
Responsibilities: Including but not limited to:
Develop marketing content that is updated on daily basis to maintain engagement on the company’s social media and brand websites. Continuous outreach for public relations, including written content, strategic planning and forecasting for growth opportunities for CPC brands.Create content for and manage regular maintenance of CPC’s corporate and brand-focused email marketing campaigns, blog articles and sponsored social media campaigns. Provide consistent data and analytics to show proof of concept to grow brand awareness, engagement, and overall impressions across various platforms to increase brand revenue and sales. Run paid social media campaigns and platforms. Assist in project management for content marketing tasks in Asana.Collaborate with cross-functional teams, such as Creative Services and Web Development. Interact with customers, external partners and others looking to bring new opportunities for growth to CPC brands and sites. Other responsibilities as assigned by Senior management. RequirementsEducation and Experience:
Bachelor of Marketing, Communications, Graphic Design or related field preferred.1 – 2 years work experience in content development or communications/public relations.Experience handling projects in partnership with internal teams to completion.Have created or managed online accounts for companies or influencers.Skills, Abilities and Knowledge:
Content Development – Copywriting, Digital Artwork, etc.Creative mindset with a strong eye for design and content.Working knowledge of platforms and concepts such as Google Analytics, Meta Ads, SEO practices and brand storytelling. Proficient in paid media marketing channels for social platforms; ability to operate in Adobe Creative Suite and Microsoft Office applications. Clear and effective written and verbal communication; strong interpersonal skills.Ability to prioritize, multitask and own projects.Motivated and detail-oriented, with exceptional organizational skills.Demonstrates a positive attitude and an eagerness to engage with other employees.Physical Demands:
Required to use hands to operate computer controls.Specific vision abilities required include close vision, ability to focus. While performing the duties of this job, the employee is regularly required to stoop, kneel, crouch, stand, bend, sit, talk, hear, or walk for long periods. The employee may lift and/or move up to 50 lbs.Work Environment:
Hours, travel and/or work location maybe subject to change based on management/company discretion.Supervisory Responsibilities:
None.Personal Protective Equipment or Attire Required for Position:
As needed.Pay Range:
$50,000 - $60,000 per year
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