About Gray Television:
Gray Television is a leading media company that owns and operates high-quality stations in 113 television markets that collectively reach 36 percent of US television households.
We constantly strive for excellence. Through upgrading to the latest technology and seeking new ways to stay on top in our markets, we focus on training and development of the best and brightest employees in the business.
About KALB:
KALB is an NBC affiliate, located in Alexandria, LA. We also own the CBS and CW affiliates in the market (NALB and OALB respectively). KALB is owned by Gray Television Inc., one of the fastest-growing broadcast and digital media groups in the nation. KALB produces a total of 24 hours of Live news programming per week. A market leader in News, digital, and social media, KALB Newschannel 5 is home to award-winning reporters, and recipient of the Louisiana Association of Broadcasters “Station of the Year” award. Central Louisiana, a vibrant, diverse, stable community is a great place to live and work. A community with a rich history, full of hard-working, caring people, striving to make Central Louisiana the place they call home.
If you would like to see more about KALB: https://www.youtube.com/watch?v=cnVqIg37mqE
Job Summary/Description:
KALB is looking for an innovative and detail-oriented Marketing Director with excellent brand-building skills. Candidate must be an expert visual storyteller with strong skills in writing, cinematography, and graphic & video editing.
Duties/Responsibilities will include (but not be limited to):
- The successful candidate will be responsible for (but not limited to) the following:
- Develop and execute KALB's annual marketing plan, including brand promotion and advertising campaigns for broadcast, digital, and live events
- Act as a working manager with the ability to shoot and edit commercials and station promos from pre-production to post-production
- Responsible for marketing strategies and brand management, aiming to connect audiences with our content, prioritizing key messages
- Exhibit a high level of organization and time management to ensure the timely delivery of projects
- Candidate will work closely with the General Manager and other department heads
Qualifications/Requirements:
- Bachelor's degree, preferably in Marketing or a similar field
- Working knowledge of Adobe Premiere, Edius, Photoshop & After Effects
- Minimum of two years in consumer marketing experience, preferably in broadcast
- Knowledge in professional HD/4K videography equipment, including DSLRs & high-end cinema cameras - creative lighting techniques, audio mixing, and motion graphic design
- Passion and respect for local news and journalistic integrity
- Ability to work with a sense of urgency, under deadline, and while juggling multiple priorities
- Expertise in promotions placement across multiple platforms as part of overall brand strategy
- Ability to drive short-term results while holding a long-term vision
- Working knowledge of on-air, streaming, and digital promotion production techniques
- Candidate must provide demo reel for consideration
If you feel you’re qualified and want to work with a great group of people go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on "apply now", upload your resume, cover letter, and references
(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)
KALB-TV/Gray Television, Inc. is a drug-free company
Additional Info:
Gray Television provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Gray Television complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
Gray Television expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.
Gray Television encourages all new employees to be fully vaccinated against the coronavirus before the first workday.