We are the movers of the world and the makers of the future. We get up every day, roll up our sleeves and build a better world -- together. At Ford, we’re all a part of something bigger than ourselves. Are you ready to change the way the world moves?

In this position...

We are looking for a dynamic and analytical Marketing Insights Analyst to join our team. As the Marketing Insights Analyst, you will be responsible for interpreting data, extracting insights, and collaborating with data scientists to provide valuable analysis and showcase the annual performance of Ford Blue’s Marketing.  You will work cross functionally with various Marketing & Data Analytics teams to identify trends, consumer behavior patterns, and overall marketing performance to optimize campaigns and maximize ROI.

If you are passionate about leveraging data to drive marketing success and thrive in a fast-paced environment, we would love to hear from you.

You'll have...

Bachelors degree in Marketing, Business, Statistics, or related field.5+ years experience in Marketing Analytics3+ years experience with the use of adobe analytics, Qlik sense, Power BI, or other data dashboards.3+ years experience working with data scientists or related teams to gather data

Even better, you may have...

Masters degree in Marketing, Business, Statistics, or related field. Master's degree preferred.Proven ability to work cross functionallyExperience working with media, content, social, and website teams

You may not check every box, or your experience may look a little different from what we've outlined, but if you think you can bring value to Ford Motor Company, we encourage you to apply!

As an established global company, we offer the benefit of choice. You can choose what your Ford future will look like: will your story span the globe, or keep you close to home? Will your career be a deep dive into what you love, or a series of new teams and new skills? Will you be a leader, a changemaker, a technical expert, a culture builder…or all of the above? No matter what you choose, we offer a work life that works for you, including:

Immediate medical, dental, vision and prescription drug coverageFlexible family care days, paid parental leave, new parent ramp-up programs, subsidized back-up child care and moreFamily building benefits including adoption and surrogacy expense reimbursement, fertility treatments, and moreVehicle discount program for employees and family members and management leasesTuition assistanceEstablished and active employee resource groupsPaid time off for individual and team community serviceA generous schedule of paid holidays, including the week between Christmas and New Year’s DayPaid time off and the option to purchase additional vacation time.

For more information on salary and benefits, click here: https://fordcareers.co/GSRnon-HTHD

This position is a range of salary grades 5 - 8 .

Visa sponsorship is not available for this position.

Candidates for positions with Ford Motor Company must be legally authorized to work in the United States. Verification of employment eligibility will be required at the time of hire.

We are an Equal Opportunity Employer committed to a culturally diverse workforce. All qualified applicants will receive consideration for employment without regard to race, religion, color, age, sex, national origin, sexual orientation, gender identity, disability status or protected veteran status. In the United States, if you need a reasonable accommodation for the online application process due to a disability, please call 1-888-336-0660.

 

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What you'll do…

Articulating Clear Insights and Trends for Actionable Results

Utilize data analytics tools to analyze and interpret the effectiveness of marketing campaigns (experience with MMM/MTA, brand health metrics, internal modeled data, ecomm revenue)This role is for someone who is passionate about both numbers and narratives, capable of steering marketing strategies with data-informed insights.Develop data-driven actions plan recommendations for marketing teams to implement to enhance marketing performance.

Data Driven Storytelling

Analytical Storytelling: Exceptional communication skills, turning complex data into compelling narratives that drive strategic decisions.Understanding of MarTech/AdTech: Proficient in analytical dashboards and data visualization tools, with a keen sense of the digital landscape's impact on brand and marketing strategies

Enhancing Results Through Communication and Collaboration

Ability to effectively communicate ideas, address issues, and provide feedback to others.Excellent communication and presentation skills.Collaborate with cross-functional teams to align marketing strategies with business goals.Leverage emotional intelligence to skillfully interpret and nurture relationships, empowering you to confidently navigate social interactions with empathy and understanding.