High Level:

We are looking for a smart, organized and extremely driven digital marketer to propel our events business to the next level.

Our events include:

The Benzinga Cannabis Capital Conference
The Benzinga Global Fintech Awards
The Benzinga Fintech Summit
The Benzinga Trading Summit
And others currently under development
Go to benzingaevents.com to learn more about our events.

As a digital marketer you will be responsible for driving event ticket sales, managing our online properties, and helping create an unforgettable experience at every live event. You will closely monitor campaign performance and report performance metrics to the VP of Marketing on a regular basis.

Department:
Marketing

Work Schedule:
Full Time in our Detroit Office

What you'll be doing:

Email Marketing: Writing, designing, and deploying email campaigns to promote event ticket sales
Ad Management: Creating, deploying and monitoring advertising campaigns on Google Ads, AdRoll, Benzinga.com, Facebook, Instagram, Twitter and LinkedIn
Social Marketing: Create and manage social campaigns that promote our events and keep our attendees engaged through the year
Partnerships: Creating and managing partnerships with outside organizations to promote and co-promote events
Onsite Materials: Working with our Designer to create all onside materials, such as popup banners, table tents, name tags, and agendas
Event Content: Working with the Events team to conceptualize event content and bring in speakers & panlists
Website Management: Maintaining and optimizing our events websites with SEO, lead conversion tools and a constantly improving look & feel

The ideal person for this role is:

Must have solid, evident experience with marketing automation, advertising tools, and funnel building
Hungry to learn and curious about the industries we do business in
Proactive, self directed, and fearless in trying new things
Digitally savvy and a master of digital marketing tools & techniques
Data driven with a live-by-the-numbers mentality
Energetic and organized to own projects in a fast-paced environment

Job Type: Full-time