Marketing Lead - IO Lung
London
Competitive Salary & Benefits
Advert Closing Date: 20th January 2025
Do you have expertise in, and a passion for, Developing and Leading Brand Strategies?
Join us at AstraZeneca as we continue leadership in the area of IO Lung. As the Marketing Lead, you will be at the forefront of developing brand strategies for several indications, driving product adoption and delivering positive outcomes. You will collaborate with internal partners and key Lung customer groups, ensuring alignment with regional and global plans. This role offers an exciting opportunity to deliver agreed sales targets and customer value within defined resources.
Accountabilities:
As the Marketing Lead, you will be responsible for development of the brand strategy across our IO Lung portfolio and the implementation of the tactical plan for new indication launches as well as managing established products. This includes the external strategy and commercial interaction with key customer groups within the particular therapeutic areas as well as working with key internal collaborators from Market Access, Medical, Sales, Diagnostics, Senior Management.
Responsible for the delivery of sales and customer value within defined resources. Accountable for all marketing team results including tactical plan and support to local account-based working ensuring compliance with all AZ Governance Frameworks and the ABPI Code of Practice.
Oversees the budget planning and management for the brand teams within the therapy area franchise and develops forecast for the brands in conjunction with the Franchise Heads and cross functional team.
Essential Skills/Experience:
Degree qualifiedStrong marketing leadership with a successful track record of growing market share as well as preparing for and optimally launching new products and brandsCreative marketing capabilities together with thorough commercial business senseDemonstrated experience in lung cancer, including knowledge of local and international thought leadersExperience of working within cross-functional business units and managing multiple external and internal senior stakeholdersProven success in Oncology Marketing leadership across several brands or therapy areasIn depth understanding of Account Planning and Customer Engagement programme and processesIn depth understanding of local healthcare system pricing and reimbursementExcellent communication and partnership leadership skillsDesirable Skills/Experience:
MBASales management experienceWhen we put unexpected teams in the same room, we unleash bold thinking with the power to inspire life changing medicines. In-person working gives us the platform we need to connect, work at pace and challenge perceptions. That’s why we work, on average, a minimum of three days per week from the office. But that doesn't mean we’re not flexible. We balance the expectation of being in the office while respecting individual flexibility. Join us in our unique and ambitious world.
Why AstraZeneca?
At AstraZeneca's Oncology Business Unit, we are driven by our ambition to be world leaders in Oncology.
We have a game-changing pipeline with countless new indications and targets. Since our renewed focus on building our Oncology function, we have had great success with 7 new Oncology medicines since 2013. We are ranked at the top of the invention scale with “best pipeline” by ‘IDEA Pharma’. We have an ambitious goal to deliver 6 new molecular entities by 2025. By leveraging our commercialised portfolio we are confident we can change the practice of medicine and redefine cancer treatment.
At AstraZeneca UK, we are committed to delivering against three missions:
Accelerating the position of the UK as a global centre of excellence in life sciencesRedefining healthcare through fast and equitable access to the most effective medicines, high quality careDelivering sustainable leadership that prioritises healthy people, society and planetOur head office in Pancras Square offers us the strongest possible platform to transform the lives of patients, as the country’s leading biopharmaceutical company. It brings AstraZeneca UK closer to our customers, partners and collaborators in the UK’s healthcare environment, as well as develop greater collaboration with the wider AstraZeneca footprint.
Are you ready to join a team that's making a real impact on patients' lives?
Apply now and let's reimagine medicine together!
AZUK
Date Posted
06-Jan-2025Closing Date
05-Jan-2025Our mission is to build an inclusive and equitable environment. We want people to feel they belong at AstraZeneca and Alexion, starting with our recruitment process. We welcome and consider applications from all qualified candidates, regardless of characteristics. We offer reasonable adjustments/accommodations to help all candidates to perform at their best. If you have a need for any adjustments/accommodations, please complete the section in the application form.