The main function of the Marketing Manager Game Promotional Programs is to help drive and fundamentally support the creation of marketing programs and promotions that increase overall visibility of the game catalog. Working with the Senior Global Marketing manager this role will help define promotional strategy through knowledge of the product, the audience, and the ecosystem and help to execute this strategy across all marketing channels and Xbox endpoints.

This role is meant to significantly enhance the teams ability to deliver programs at the highest level with the best content and the greatest visibility to meet consumer engagement and revenue goals of the 3pp Games Xbox Marketing Team.

Key responsibilities include:
Investigate assumptions and explore new opportunities Help to determine high impact programs but also to challenge the effectiveness of established program with observations on revenue and engagement. Bring ideas to the table for exciting new programs or tweaks to enhance existing programs. Act as sounding board for the Marketing Lead to challenge assumptions and keep programs fresh.

Optimize programs for revenue, engagement, and retention Support Marketing Lead in using feedback and data to create the best programs for consumers. Work with 3PP Games Xbox Marketing Team to deliver assets to store and Marcom teams in a timely manner to create the strongest programs. Facilitate efficient processes where feasible. Establish strong mutually beneficial relationships with internal partner teams and external creative vendors. Using reports on Key Performance Indicators help the Marketing Lead determine whether program goals were achieved and determine pivot points to improve programs as needed.

Additional Opportunities Present programs to internal stakeholders, work with Marketing lead on GTM plans, oversee regular check-ins with internal partner groups on sharing initiatives and program effectiveness, help drive follow-up/postmortem analysis as needed. Own the scheduling and agenda of various meetings and tactics, potential ownership of some promotions

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to HR@insightglobal.com.

To learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: https://insightglobal.com/workforce-privacy-policy/ .