Miami, FL, USA
14 days ago
Marketing Manager
Kforce has a client in Miami, FL that is seeking a Marketing Manager. Job Summary: We are seeking an experienced Marketing Manager with a robust background in consumer mobile app marketing to join our dynamic team in South FL. This role requires a strategic thinker who can drive user acquisition, engagement, and retention through innovative marketing campaigns. Key Responsibilities: * Develop and execute comprehensive marketing strategies for our mobile app to drive user growth and engagement * Lead cross-functional teams to plan and implement marketing campaigns across various channels, including social media, email, and in-app promotions * Analyze market trends and user data to identify opportunities for growth and optimization * Collaborate with product and development teams to ensure marketing efforts align with app features and updates * Manage and optimize app store presence, including ASO (App Store Optimization) strategies * Monitor and report on the performance of marketing campaigns, providing insights and recommendations for improvement * Stay up-to-date with the latest trends and best practices in mobile app marketing
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