An exciting career awaits you

At MPC, we’re committed to being a great place to work – one that welcomes new ideas, encourages diverse perspectives, develops our people, and fosters a collaborative team environment.

OVERVIEW:

Leads brand marketing efforts for the Marathon and ARCO retail brands, guiding a team of Brand Marketing Specialists in developing advertising campaigns and marketing initiatives that drive brand awareness and strengthen brand equity. Responsibilities include overseeing media planning, creative development, promotions, market research, and customer support programs to ensure cohesive, impactful marketing strategies that align with company objectives.

RESPONSIBILITIES:

Develops strategies for the successful implementation of market offerings and programs to drive consumer and B2B demand for our retail brands. Ensures organizational goals and objectives of direct reports are aligned with these strategies.Communicates to internal and external stakeholders the advertising and brand management vision, strategies, and tactics as necessary to ensure alignment with overall brand marketing objectives.Develops advertising channel, media, and creative strategies to align with overall objectives to build awareness and impact consumer/customer perception of our brands while optimizing reach and effectiveness across digital, social, and traditional platforms. Oversees the development and execution of advertising campaigns that promote brand awareness and engage target audiences. Collaborates with internal and external teams to ensure seamless media execution and track performance metrics.Advises management on matters impacting retail brand perception and brand health, and directs analyses as required to provide such advice. Leads efforts in market research, analyzing trends, consumer preferences, and competitive insights. Leverages research findings to inform marketing strategies, optimize campaigns, and identify growth opportunities.Oversees brand communication for all channels (B2C, B2B, and internal). Ensures brand messaging maintains a consistent voice in all communications, marketing tactics, and campaigns. Governs social channels through a social management platform. Regularly communicates brand news, alerts, and campaigns through standardized procedures through Salesforce.Manages program budgets, ensuring resources are effectively allocated to maximize impact and return on investment. Identify cost-saving opportunities while maintaining high-quality standards.Manages relationships with advertising agencies and other core advertising and promotional partnerships. Collaborate with other support departments including Retail Payments, Brand Programs, Loyalty, and Innovation to ensure alignment with overall brand objectives.     Manages legal inquiries regarding policies and practices as inquiries occur.

MINIMUM QUALIFICATIONS:

Bachelor’s degree in business administration, marketing, or related field requiredEight (8) years of brand marketing, program management, or related experience requiredThree (3) years of experience in marketing, with a focus on brand development, advertising, and media planning preferredLeadership and energy industry experience strongly preferred

As an energy industry leader, our career opportunities fuel personal and professional growth.

Location:

Findlay, Ohio

Additional locations:

Job Requisition ID:

00014754

Location Address:

539 S Main St

Education:

Bachelors (Required)

Employee Group:

Full time

Employee Subgroup:

Regular

Marathon Petroleum Company LP is an Equal Opportunity Employer and gives consideration for employment to qualified applicants without discrimination on the basis of race, color, religion, creed, sex, gender (including pregnancy, childbirth, breastfeeding or related medical conditions), sexual orientation, gender identity, gender expression, reproductive health decision-making, age, mental or physical disability, medical condition or AIDS/HIV status, ancestry, national origin, genetic information, military, veteran status, marital status, citizenship  or any other status protected by applicable federal, state, or local laws.  If you would like more information about your EEO rights as an applicant, click here.

If you need a reasonable accommodation for any part of the application process at Marathon Petroleum LP, please contact our Human Resources Department at talentacquisition@marathonpetroleum.com. Please specify the reasonable accommodation you are requesting, along with the job posting number in which you may be interested. A Human Resources representative will review your request and contact you to discuss a reasonable accommodation. Marathon Petroleum offers a total rewards program which includes, but is not limited to, access to health, vision, and dental insurance, paid time off, 401k matching program, paid parental leave, and educational reimbursement. Detailed benefit information is available at https://mympcbenefits.com.The hired candidate will also be eligible for a discretionary company-sponsored annual bonus program.

Equal Opportunity Employer: Veteran / Disability

We will consider all qualified Applicants for employment, including those with arrest or conviction records, in a manner consistent with the requirements of applicable state and local laws. In reviewing criminal history in connection with a conditional offer of employment, Marathon will consider the key responsibilities of the role.