Mountain View, CA, USA
7 days ago
Marketing Manager II
Kforce has a client that is seeking a Marketing Manager II in Mountain View, CA. Duties: * Actively engage with consumers across key social channels (e.g., Reddit, TikTok, Instagram, X and Threads) on behalf of the TurboTax brand to drive positive WOM and build positive brand sentiment * Work cross-functionally with agency partners and internal stakeholders from marketing, communications, and customer care * Leverage tools like BrandWatch to synthesize key themes, trends and takeaways from social VOC for TurboTax and key competitors to provide updates to senior leadership * Work effectively, as needed, with senior leadership to handle crises and high-profile issues deftly, protecting and furthering company and brand reputation * Draw out key insights from top-performing content, platform trends, and customer conversation themes; Conceptualize and optimize content accordingly * Support the brand social channels, including posting, monitoring and engaging on behalf of the brand
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