Overview The Marketing Recruiter for the Master’s in Artificial Intelligence (AI) program will be responsible for developing and executing strategic recruitment and marketing initiatives aimed at attracting high-quality applicants to the AI master’s degree program. The ideal candidate will have a strong understanding of AI trends, higher education marketing, and student recruitment strategies. This role is key to ensuring the program meets its enrollment goals while maintaining the academic standards of the university. Responsibilities + Execute a comprehensive recruitment plan to attract a diverse pool of applicants for the Master’s in AI program. + Identify and attend relevant recruitment events, webinars, and other events to promote the program. + Collaborate with the admissions team to achieve enrollment targets. + Outreach: Engage prospective students in the inquiry, application and enrollment process in order to improve yield and retention of prospective enrollments. + Relationship Management: Develop relationships with potential applicants, guiding them through the admission process and answering questions about the program. + Build partnerships with tech companies, educational institutions, and online communities related to AI to enhance outreach. + Act as a liaison between prospective students and the faculty to ensure a seamless admission process. + Data and Reporting: Track and report on recruitment performance metrics, including lead generation, conversion rates, and enrollment numbers. + Monitor trends in AI education and marketing to stay ahead of the competition and adjust recruitment strategies accordingly. Qualifications Education/ Experience + Bachelor’s degree (Master’s preferred). + Experience in marketing, student recruitment, or higher education admissions. + Knowledge of AI, machine learning, or other advanced technology sectors is a plus. + Proven success in executing marketing strategies and recruitment campaigns. Knowledge/ Skills/ Abilities + Excellent communication, presentation, and interpersonal skills. + Proficiency in digital marketing tools (Google Analytics, social media platforms, CRM systems). + Ability to work independently and as part of a team in a fast-paced environment. + Preferred Skills: Experience with higher education recruitment, specifically in STEM fields. + Familiarity with AI/tech industry trends and key players. + Strong analytical skills for interpreting data and optimizing marketing campaigns. Travel + Occasional travel to educational and career fairs in NY metro area Physical Demands + Extensive Use of Computers; + Extensive time sitting and standing (at career fairs); + Ability to transport career fair materials, as needed. Maximum Salary USD $66,000.00/Yr. Minimum Salary USD $52,800.00/Yr. Touro University offers a comprehensive benefits package for full-time employees which includes: + Full range of Health Plans + Medical Plans (choice of EPO, PPO, High Deductible HSA) + Flexible Spending Accounts (FSA) + Dental Plans (PPO & HMO) and Vision Plan + Dependent Care and Transit Programs + Life Insurance, AD&D and Voluntary Supplemental Life Insurance + Short-term and Long-term disability programs + Retirement Plan (403b) - matching contribution up to 5% for eligible/enrolled employees following one year of employment (may make own pre-tax contributions immediately following employment) + Touro University Tuition Exemption Program for eligible employees, their spouse and dependent children + Employee Assistance Program + Early-Release Fridays (upon approval) + Generous Paid Time Off + Vacation, Sick Leave, Personal Leave & Floating Holiday + Annual Holiday Schedule All campuses of the Touro University unite to promote our core values of Respect, Integrity, and Ethics. As an international institution with diverse and talented faculty and staff, we value an inclusive learning experience where students and employees come first. Touro University is an equal opportunity employer. Touro University treats all employees, job applicants, and students without unlawful consideration of race, ethnicity, religious creed, color, national origin, ancestry, sex (including pregnancy, childbirth or related medical condition), age, disability, medical condition, marital status, genetic information, sexual orientation, gender, gender identity, gender expression, military service or veteran status, citizenship status, or any other classification protected by applicable federal, state or local laws. We are committed to ensuring the fulfillment of this policy in all decisions, including but not limited to, recruitment, the administration of educational programs and activities, hiring, compensation, training and apprenticeship, placement, promotion, upgrading, demotion, downgrading, transfer, layoff, suspension, expulsion and termination, and all other terms and conditions of admission, matriculation, and employment. Inquiries or complaints concerning the non-discrimination policies should be sent to Nicole Barnett, 3 Times Square, 11th Floor, New York, New York, 10036, nicole.barnett@touro.edu (646-565-6285) or, alternatively, to the Chief Compliance Officer at compliance@touro.edu and 646-565-6000 x55330. Job Locations US-NY-New York ID 2024-11272 College TUNY - Graduate School of Technology Position Type Full-Time Schedule Shift Monday-Thursday: 9AM-5:30PM, Friday 9AM-2PM Hours Per Week 36.5 Travel 75+% Category Other FLSA Status Exempt Location : Country US