Visa is a world leader in payments and technology, with over 259 billion payments transactions flowing safely between consumers, merchants, financial institutions, and government entities in more than 200 countries and territories each year. Our mission is to connect the world through the most innovative, convenient, reliable, and secure payments network, enabling individuals, businesses, and economies to thrive while driven by a common purpose – to uplift everyone, everywhere by being the best way to pay and be paid.
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Job DescriptionExperienced Senior Manager with an exceptional ability to negotiate and close deals, find and create unique opportunities for business with clients, strategic thinker, brilliant presenter and storyteller.
Relationship management and business growth for a group of assigned clients as Visa main marketing point of contact.
This role reports to the Head of Client Marketing Services for CISSEE.
Key responsibilities:
The Senior Manager as a part of Marketing Services team will be responsible for strategic planning, finding opportunities, designing programs and execution of Visa marketing activities with partners and clients (banks, merchants etc.) to support the achievement of local business and brand objectives in Uzbekistan, Central Asia.
Design and execute long-term bespoken marketing programs for the clients, based on vast expertise in payments and a rich depth of marketing knowledge to scale clients’ business and accelerate business growth.Develop and implement strategic marketing and communication plans designed to meet client expectations, run co branded marketing campaigns with clients by providing insight driven, data focused and actionable recommendations and end-to-end marketing solutions for relevant products and services across the card lifecycle and beyondDeliver marketing insights & data capabilities to drive deep partnerships with clients including research, studies and best practice benchmarking through the Visa marketing communityPosition Visa as marketing expert with clients sharing in-depth understanding and analysis of payments industry, consumer trends and competitionPro-actively engage in client pitches to fast-track growth of VIK (Value-in-kind) projectsIdentify opportunities in the market through tracking of key payment trends, cardholder behavior, and evaluate them to create strategic recommendations for future business propositionsAlign Visa Product, Marketing and Sales objectives and resources against client business needs, partner with VCA and Solutions to ensure bundled approach in selling services to client to better meet client objectivesReview implementation of plans on an ongoing basis and provide guidance to external and internal stakeholders to ensure that KPIs are achievedCommunicate Visa led campaigns as requested with the clients, use local and global sponsorship opportunities and Visa partnerships with the key relevant players in the market to drive client business with Visa.Manage the allocated budget for respective assets and activities and ensure all activities are performed within parameters fully and on time in accordance with Visa policies and requirements. Ensure all campaigns comply with the brand strategy and visual and verbal guidelinesProvide quantitative post campaign and regular performance analysis in due time and incorporate learnings into future projects.Effectively manage business relations with the clients to ensure high NPS rateLead for maintaining and strengthening the Visa Brand Health score in line with agreed strategyManage the relationship with agencies and partners to ensure top level execution.Manage the admin work and processes related to client contractingThis is a hybrid position. Hybrid employees can alternate time between both remote and office. Employees in hybrid roles are expected to work from the office 2-3 set days a week (determined by leadership/site), with a general guidepost of being in the office 50% or more of the time based on business needs.
QualificationsSignificant experience in marketing, working with big clients on developing and executing co marketing campaigns. More than 10 years in a role related to partnership marketing programs and activities.Experience working in or with the bank, knowledge of payments systems and cards industry is an advantage. Good knowledge of key P&L drivers and leveraging the relevant aspects to build effective business cases.Masters' degree in business or a related field with a marketing foundationStrategic and creative thinker with a track record of delivery and ability to manage several projects concurrently and see them through from conception to conclusionDemonstrated track record in the management of external clients, agencies and the development of through the line campaign materials.Client relationship and management skills as well as experience managing high level leadership stakeholdersBrilliant negotiator, diplomatic, able to persuade with strong, data-driven argumentation, sales exposureStrong self-management skills including demonstrable drive and energyStrong team player, able to work on multitask projects and in multi functional teamsComfortable working in a fast paced, hands on, growth orientated work environment, must be adaptive to changeSelf confident and able to think on their feetStrong personal motivation and commitment, naturally optimisticMust be proactive and demonstrate initiative, responsive and sociableMulticultural sensitivity and a commitment to drive inclusive cultureFluent Uzbek, English, RussianCandidate must be open to travel as relevant within Visa safety and security policies
Key competencies:
Visa is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.