Job Posting Title:

Marketing Strategy Intern, Disney Sports & Water Parks, Summer/Fall 2025

Req ID:

10111703

Job Description:

About the Role & Program

“We create Magic.”

That’s our motto at Walt Disney Parks and Resorts. And it permeates everything we do. At Disney, you’ll help inspire magic by enabling our teams to push the limits of entertainment and create the never-before-seen! Marketing Strategy connects consumer insights to business objectives by leading go-to-market strategies. Our vision as a Marketing Strategy organization is to be the most imaginative marketers of immersive entertainment, encouraging people worldwide to make their Disney dreams come true!

Our ultimate objective is to drive consumer demand, visitation and revenue goals for the Walt Disney World Resort. We achieve this goal by developing strategies and communication plans to reach and influence the consumer mindset and behavior including desire to take a Disney vacation, participate in Disney events, visit during a specific season, reach a specific consumer segment, stay in a Disney Resort hotel, and purchase a ticket to Walt Disney World Theme Parks.
 

This internship is a full-time, six-month commitment in the Orlando, FL area from June 2025 - January 2026.

What You Will Do
 

You will help deliver annual revenue and attendance goals for Disney Sports and/or Disney Water Parks. Important responsibilities will include supporting the Managers by building and implementing communication plans, evaluating campaign creative, monitoring and analyzing business performance, and other key projects as assigned.
 

By applying to this role, you could be assisting with marketing strategy projects for Disney Sports and/or Disney Water Parks.
 

Make an impact by...

Thinking critically to help develop and communicate strategies to support business objectives

Creatively solving business issues through innovation of new ideas

Interpreting data to understand trends, assist in researching, analyze and provide reports

Coordinate and lead a variety of projects to increase awareness and relevancy, drive intent to visit, and accelerate conversion

Collaborating with internal teams to support business needs and the development and execution of marketing strategies across the business reaching key audiences

Required Qualifications & Skills

Ability to construct and present a compelling story from data analysis and consumer insight/research finding, strong math skills, and comfort working with numbers required

Team collaboration with the ability to handle conflict to positive resolution

Proficiency in Microsoft Office Suite and presentation development

Previous Marketing Internship experience

Initiative and personal leadership skills with an entrepreneurial mindset

Preferred Qualifications

Knowledge of the Walt Disney Company and Disney Parks

Experience developing marketing plans, as well as marketing tactics

Experience working in youth and amateur sports and/or events

Basic design skills (Adobe Acrobat, Photoshop, InDesign, and/or Canva)

Education

Current Junior or Senior preferred

Major or previous coursework in Marketing, Communications, or related field

Eligibility Requirements & Program Information

Candidates for this opportunity MUST meet all of the below requirements:

Be enrolled in an accredited college/university pursuing a degree taking at least one class at the time of application OR currently participating in a Disney College Program or Disney Internship

Current Disney Interns, College, International, or Culinary Program Participants: You may only work for ONE consecutive year (12 months) in any combination of an internship and/or program.

Be at least 18 years of age

Possess unrestricted work authorization

Additional Information

Be compliant with The Disney Look appearance guidelines

Program Length: The approximate dates of this internship are June 2025 - January 2026

Ability to work full time hours (approximately 40 hours per week) and have a consistent, reliable work schedule throughout the internship

Transportation: Able to provide/have reliable transportation to/from work

Florida Housing: Limited housing opportunities may be available for Florida Based Professional Interns through American Campus Communities, for more information click here

Recommendation – Print This Role Description: We encourage applicants to print a copy of this role description, so they can refer to it in the event they are selected for a phone interview. Note that this role description will not be accessible once the posting is closed.

The pay rate for this role in Orlando, Florida is $22.00 per hour. Select benefits may be provided as part of the compensation package, such as medical, financial, and/or other benefits, dependent on the level and position offered. To learn more about our benefits visit: https://jobs.disneycareers.com/benefits.

Job Posting Segment:

Commercial Strategy

Job Posting Primary Business:

Marketing Strategy (WDW)

Primary Job Posting Category:

Other

Employment Type:

Full time

Primary City, State, Region, Postal Code:

Kissimmee, FL, USA

Alternate City, State, Region, Postal Code:

USA - FL - 220 Celebration Place

Date Posted:

2025-02-25