Job Posting Title:

Marketing Strategy Intern, Walt Disney World Resort, Summer/Fall 2025

Req ID:

10115017

Job Description:

“We create Magic.”

That’s our motto at Disney Experiences. And it permeates everything we do. At Disney, you’ll help inspire magic by enabling our teams to push the limits of entertainment and create the never-before-seen! Marketing Strategy connects consumer insights to business objectives by leading go-to-market strategies. Our vision as a Marketing Strategy organization is to be the most imaginative marketers of immersive entertainment, encouraging people worldwide to make their Disney dreams come true!

Our ultimate objective is to drive consumer demand, visitation and revenue goals for Walt Disney World Resort. We achieve this goal by developing strategies and communication plans to reach and influence the consumer mindset and behavior including desire to take a Disney vacation, visit during a specific season, reach a specific consumer segment, stay in a Disney Resorts Collection hotel, and purchase a ticket to Walt Disney World Theme Parks.

This internship is a full-time, six-month commitment in the Orlando, FL area from June 2025 - January 2026.

What You Will Do

You will help deliver annual revenue and attendance goals for Walt Disney World Resort. Important responsibilities will include supporting Managers by building and implementing communication plans, evaluating campaign creative, performing consumer research, monitoring and analyzing business performance, and other key projects as assigned.

By applying to this role, you may be considered for a Marketing Strategy Internship role in one of the following teams: Domestic Audiences, Florida Resident & Affinity Audiences, Merchandise, Resorts & Central Florida Tourists or Disney Springs.

Make an impact by...

Thinking critically to develop strategic inputs, communicate strategies, and develop communication plans to support business objectives

Creatively solving business issues through innovation of new ideas

Interpreting data to understand trends and assisting in researching, analyzing and reporting

Coordinating and leading a variety of projects to increase awareness and relevancy, drive intent to visit, and accelerate conversion through emails, organic and paid media, web content, etc.

Collaborating with internal teams to support business needs, and develop and execute marketing strategies across the business to reach key audiences

Required Qualifications & Skills

Ability to construct and present a compelling story from data analysis and consumer insight/research, and comfort working with numbers required

Team collaboration with the ability to handle conflict to positive resolution

Proficiency using Microsoft Office Suite and developing presentations decks

Previous Marketing Internship experience

Takes initiative and possesses personal leadership skills with an entrepreneurial mindset

Education

Junior or Senior year preferred

Major or previous coursework in Marketing, Business, or related field

Eligibility Requirements & Program Information

Be enrolled in an accredited college/university pursuing a degree taking at least one class at time of application OR currently participating in a Disney College Program or Disney Internship.

Current Disney Interns, College, International, or Culinary Program Participants: You may only work for ONE consecutive year (12 months) in any combination of an internship and/or program.

At least 18 years of age

Possess unrestricted work authorization

Additional Information

Be compliant with The Disney Look appearance guidelines

Program Length: The approximate dates of this internship are June 2025 - January 2026

Fully available to work full time hours (approximately 40 hours per week) have a consistent, reliable work schedule throughout the internship

Transportation: Able to provide/have reliable transportation to/from work

Able to provide own housing for the duration of the internship program in the Orlando, Florida area

Florida Housing: Limited housing opportunities may be available for Florida Based Professional Interns through American Campus Communities, for more information click here

Recommendation – Print This Role Description: We encourage applicants to print a copy of this role description, so they can refer to it in the event they are selected for a phone interview. Note that this role description will not be accessible once the posting is closed.

The pay rate for this role in Orlando, Florida is $22.00 per hour. Select benefits may be provided as part of the compensation package, such as medical, financial, and/or other benefits, dependent on the level and position offered. To learn more about our benefits visit: https://jobs.disneycareers.com/benefits.

Job Posting Segment:

Commercial Strategy

Job Posting Primary Business:

Marketing Strategy (WDW)

Primary Job Posting Category:

Other

Employment Type:

Full time

Primary City, State, Region, Postal Code:

Celebration, FL, USA

Alternate City, State, Region, Postal Code:

Date Posted:

2025-02-27