Atlanta, GA, US
11 days ago
Media Specialist, Affiliate Marketing

Position Purpose:

The Media Specialist coordinates and supports implementation of Affiliate campaigns and tactics including supporting the execution, optimization and reporting components of those campaigns. Responsibilities include implementation of campaign objectives, strategies and tactics, including monitoring of campaigns and providing reporting to support the AMM in driving and showcasing success.


Key Responsibilities:

45% Campaign Management - Manage some components of digital media campaigns directly, including bidding, targeting, ad creation, analysis and reporting, etc. Support test & learn agendas40% Paid Media Management - Support omni-channel paid media planning, buying and reporting for all programs and campaigns15% Stakeholder Management - Organizational Alignment/Relationships; Build relationships with key internal and external stakeholders, including media and platform partners, agencies, etc. Document an utilize best practices


Direct Manager/Direct Reports:

This position typically reports to Manager, MediaThis position has 0 Direct Reports


Travel Requirements:

Typically requires overnight travel less than 10% of the time.


Physical Requirements:

Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.


Working Conditions:

Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.


Minimum Qualifications:

Must be eighteen years of age or older.Must be legally permitted to work in the United States.


Preferred Qualifications:

Previous experience working with large established digital properties and platforms (Affiliate publishers, Impact Radius, CJ, etc.) and experience with newer or niche properties a major plus1+ years of experience actively managing and implementing large Affiliate budgets at an agency and/or large retailerPrevious experience with retail websites and analyticsSolid understanding of technical pieces of digital marketing such as website analytics, audiences, data feeds, tracking codes, etc.Presentation, data analytics, and writing skills


Minimum Education:

The knowledge, skills and abilities typically acquired through the completion of a bachelor's degree program or equivalent degree in a field of study related to the job.


Minimum Years of Work Experience:

1


Competencies:

Action OrientedCollaboratesDrives EngagementCustomer FocusDrives ResultsManages Conflict

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