Outreach & Sales Director
Fairview Health Services
Overview We are looking for a Senior Living Sales and Outreach Director to help assist in crafting and implementing a marketing plan aimed at maintaining full occupancy for Towerlight on Wooddale. This role will be based primarily in the building/community and significant time is dedicated to working with external referral resources. Full Time, 80 hours per two week pay period, Salaried. Monday - Friday, 8:30am - 5pm Weekend manager rotation as well as potential needs for tours and family visits after hours. TowerLight Senior Living is located in historic St. Louis Park, Minnesota. Only 10 minutes from downtown Minneapolis, we are near public transportation and the crossroads of Highways 7 and 100. Our community offers 115 units of breathtakingly appointed Independent Living Apartments, innovative Assisted Living Apartments, state-of-the art Memory Care and Enhanced Care Suites (as well as an intergenerational day care). Our tenured team ensures a strong dedication to delivering high end comfort and the best senior care available for our residents. Establishes and supports a sales and marketing plan aimed at full occupancy for the Assisted Living /Memory Care Building (s) Works with corporate marketing department to design and coordinate marketing & sales plans/initiatives Develops and maintains effective, on-going relationships with external referral resources Creates and maintains system for generating new leads Follows Ebenezer Sales System guidelines Ensures that marketing materials are current and available Obtains and analyzes competitive pricing and market area trend information as it relates to the senior housing community In conjunction with the Executive Director and Corporate Marketing Consultant, develops and maintains marketing budgets Schedules and conducts tours Makes recommendations for web content and changes Implements pre-closings and closings of unit sales Maintains data base on current residents Maintains current Occupancy Reporting requirements Manages wait list Promotes positive customer relations Provides guidance and resources to residents/tenants/families with their transition into and out of their home Creates and maintains positive on-going relationships with customers including prospects, residents, families and professionals Develops and maintains database of contacts, up-to-date records, and tracking per community requirements Builds awareness about community with referral sources and other groups Assists residents/tenants with their transition into and out of their home Serves as a resource to senior age residents and families seeking information Prepares or obtains materials from community resources and program files Identifies and works with community resources to provide information and educational sessions Organizes referral events, i.e. CEUs, seminars, hosting referral and community events Required: Bachelor’s Degree in Marketing/Communications or equivalent experience 3 or more years experience (occupancy development experience) Preferred: Aging Services of MN Sales and Marketing certificate 5 or more years similar experience (occupancy development experience) Qualifications $59716.80-$84323.20 / Annual Benefit Overview Ebenezer offers a generous benefit package including but not limited to medical, dental, vision plans, life insurance, short-term and long-term disability insurance, PTO and Sick and Safe Time, tuition reimbursement, retirement, early access to earned wages, and more! Please follow this link for additional information: http://www.ebenezercares.org/employee-benefits Compensation Disclaimer The posted pay range is for a 40-hour workweek (1.0 FTE). The actual rate of pay offered within this range may depend on several factors, such as FTE, skills, knowledge, relevant education, experience, and market conditions. Additionally, our organization values pay equity and considers the internal equity of our team when making any offer. Hiring at the maximum of the range is not typical.
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