Paid Media Analyst
Insight Global
Job Description
The PaidMediaAnalyst is responsible for supporting the planning of PaidSocial Mediacampaigns and executing and optimizing vendor's brand & digital mediacomponents of those campaigns. This person will spend their days building out marketing campaigns and pulling data to then upload & create the marketing campaigns in the Ad Manager functions of several social mediaplatforms. The strategist will create using the new campaign button, proactively troubleshoot and research what is needed for the campaigns and then post the campaigns based on deadlines. Theanalystwill be in a vendor facing role and responsible for all areas of campaign management including requirements gathering, solution design, vendor management/coordination. Someone who enjoys using a data driven approach to create a story and finding new ways to optimize time will do well in the role. The person who will thrive best in this role is someone who is not afraid to lean in where needed and willing to take on new challenges.
We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to HR@insightglobal.com .
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Skills and Requirements
2-3 years of experience in a similar role where they have been responsible for campaign pacing metrics, diagnose what's wrong on a campaign, and recommend corrections to ensure the campaign is performing well.
Experience working with Paid Ad Manager functions on Pinterest OR Facebook/META
Bachelor's Degree in Marketing, Business, or comparable fee
Excel (pivot tables and vlookups)
large data sets (100s of lines and columns) will be researching and combing thru data
Overall tech savviness and have a passion for the social media tech world
Able to work independently and be proactive to find solutions and answers null
We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal employment opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment without regard to race, color, ethnicity, religion,sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military oruniformed service member status, or any other status or characteristic protected by applicable laws, regulations, andordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please send a request to HR@insightglobal.com.
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