Santa Clara, CA, USA
5 days ago
Paid Media Manager and Web / Social Content Creator

Join a dynamic corporate communications team as we begin our journey to transform the Applied Materials brand and share our story more broadly across the world.  This is an exciting and fast-paced role that will challenge both your analytical and creative skills.  You will succeed in this position if you are intellectually curious, are interested in how things are made, like to collaborate, have strong writing skills and enjoy using data to develop actionable insights.

As a Web and Social Content Creator, you will:

Research and stay on top of social media and web content trendsBring forward best-in-class examples to continuously improve our shared contentCreate storyboards, shot list and pre-production materials for both website and social-first contentCreate high-quality assets (written and creative) for social media and the AppliedMaterials.com website.Help us grow our social media presence by creating compelling content that results in increased followers and engagement.

As a Paid Media Specialist, you will:

Design, implement and optimize paid media campaigns across various channels, such as social media, search, and display ads.Manage campaign budgets and create strategies to maximize ROI.Conduct competitive analysis, research advertising trends, and perform keyword and website research.Analyze campaign performance, identify areas for improvement, and optimize campaigns to achieve desired results.Advise on best practices: Share performance marketing best practices and advise on budgetary efficiency.

To be successful, you should also have the following skills and qualities: 

Analytical skills: A solid understanding of marketing principles and data analysis tools Communication skills: Excellent written and verbal communication skills Attention to detail: A high level of organization and attention to detail Project management skills: The ability to meet deadlines and manage project timelines Foundational Knowledge:  Understanding of SEO best practices and a firm knowledge of various social media platformsProfessionalism: A positive attitude and willingness to learn and improve Collaboration: The ability to work with multiple stakeholders across the regions and within the larger organization.Curiosity:  A desire to understand and know more about complex technologies, willingness to dig deeper into complicated concepts to simplify the story for a broader audience.Bachelor’s degree in marketing, communications, or business4-7 years of B2B digital marketing experienceExperience working in a multinational corporation

Role includes:

Working with agencies, internal business groups and regions across the worldConsulting with outside vendors and developing relationships with company stakeholders. Collaborating with other teams; Working closely with other company content creators, technology experts, graphic designers Keeping up with trends: Monitoring and reporting on industry trends and best practices

Qualifications

Education:

Bachelor's Degree

Skills:

Certifications:

Languages:

Years of Experience:

7 - 10 Years

Work Experience:

Additional Information

Time Type:

Full time

Employee Type:

Assignee / Regular

Travel:

Yes, 10% of the Time

Relocation Eligible:

No

U.S. Salary Range:

$140,000.00 - $192,500.00

The salary offered to a selected candidate will be based on multiple factors including location, hire grade, job-related knowledge, skills, experience, and with consideration of internal equity of our current team members. In addition to a comprehensive benefits package, candidates may be eligible for other forms of compensation such as participation in a bonus and a stock award program, as applicable.

For all sales roles, the posted salary range is the Target Total Cash (TTC) range for the role, which is the sum of base salary and target bonus amount at 100% goal achievement.

Applied Materials is an Equal Opportunity Employer committed to diversity in the workplace. All qualified applicants will receive consideration for employment without regard to race, color, national origin, citizenship, ancestry, religion, creed, sex, sexual orientation, gender identity, age, disability, veteran or military status, or any other basis prohibited by law. 

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