Amazon Music is an immersive audio entertainment service that deepens connections between fans, artists, and creators. From personalized music playlists to exclusive podcasts, concert livestreams to artist merch, Amazon Music is innovating at some of the most exciting intersections of music and culture. We offer experiences that serve all listeners with our different tiers of service: Prime members get access to all the music in shuffle mode, and top ad-free podcasts, included with their membership; customers can upgrade to Amazon Music Unlimited for unlimited, on-demand access to 100 million songs, including millions in HD, Ultra HD, and spatial audio; and anyone can listen for free by downloading the Amazon Music app or via Alexa-enabled devices. Join us for the opportunity to influence how Amazon Music engages fans, artists, and creators on a global scale. Amazon Music Unlimited subscribers in the U.S., UK, and Canada can now listen to one audiobook a month from Audible’s unparalleled library of premium audio storytelling content, including a U.S. catalog of more than 1 million of the most popular and enduring audiobooks in the world.

We are looking for an experienced Paid Media marketing professional to help drive worldwide customer acquisition through our Display and Paid Social channels. This role will own execution of experimentation for audiobooks (Value Prop/ RTBs and Content marketing) through core Paid Media channels. They will collaborate with Brand Media manager on full funnel media plan and execution including GTMs and content marketing campaigns. This person will build and manage the execution of highly impactful acquisition campaigns, and test into white space opportunities. An entrepreneurial spirit, a creative mindset for pushing boundaries, and the ability to work effectively with a large number of partners and international stakeholders are some of the key skills we are looking for.

We are looking for candidates with:
• The ability to create innovative marketing programs and/or partnerships to drive customer acquisition through Paid Social and Display advertising.
• Excellent time management skills: ability to thrive in a fast-paced environment and to manage multiple, competing priorities simultaneously.
• Exceptional analytical skills with a strong bias towards decision making based on data.
• Advanced Excel user able to use it to analyze, extract insights and present recommendations.
• The ability to make things happen quickly with large, less nimble partners and/or teams.
• Superior verbal and written communications skills with extreme attention to detail. Ability to take, drive and/or influence strategic decisions.


Key job responsibilities
• Drive paid advertising initiatives via Display, App Marketing and Paid Social channels to drive WW customer acquisition for Amazon Music.
• Understand and create customer segmentation, cohorts and testing plans to optimize for customer acquisition.
• Continuous A/B testing in paid media channels for Audiobooks, including creative imagery, messaging and CTAs.
• Establish automated reporting and optimization processes. Provide complete performance reporting and analysis on marketing campaigns and take relevant action on insights gained.
• Collaborate closely with technical, business, finance, creative and design teams within Amazon to manage simultaneous time-sensitive projects.