Boldly Cultivating (youtube.com) 

 

About us 

Treasury Wine Estates (TWE) is one of the world’s largest wine companies. At TWE we are led everyday by our purpose, Boldly Cultivating. We are boldly cultivating value through our brands, wine, people & environment for enriched & joyful communities.  

At TWE we cultivate our teams to be their very best. And in turn, our people push us to make bigger and bolder decisions. Our focus on Boldly Cultivating unites us as a global team and fuels our vision to become the world’s most desirable luxury wine company – known for the experiences we create for our consumers, customers, partners, suppliers and our people. 

To learn more about our purpose and our renowned portfolio of global brands, click here.  

 

About the role 

We have an exciting 12-month (FTC) opportunity within our Penfolds Marketing Team for Head of Marketing Penfolds, EMEA. Reporting to the Marketing Director Penfolds, this role will lead the strategic development of Penfolds in EMEA, overseeing Brand management, PR communications & Customer Marketing Insights. 

Develop and execute regional marketing plans aligned with global strategies to drive brand growth. Utilise consumer and market insights to identify opportunities and create targeted programmes. Ensure brand strategies align with business goals while maintaining brand integrity. Create and amplify brand content through paid media for maximum reach and engagement. Measure campaign effectiveness through data analysis, assess ROI/KPIs, and apply learnings for future improvements.

 

About you 

We are seeking an experienced and driven marketing professional with a passion for brand growth & innovation. You thrive in a fast-paced environment, bringing ideas to life through high-quality, strategic solutions.

10 – 12 years brand management experience, with majority in the luxury brands environment Prior experience in both regional / multi-markets and domestic roles, with clear knowledge of UK & Europe markets Proficient experience in budget controls, evaluations, analytics, and interpretation to determine marketing effectiveness and ROIs Strong interpersonal and communication skills; emotionally intelligent and a clear, confident communicator Experience in the Wines & Spirits industry

 

Why you’ll love it here: 

Our culture is built on bringing our whole selves, being courageous and delivering together – it’s our DNA and the heart of who we are at TWE.  We prioritise your growth with access to global career opportunities and structured programs designed to support your health, wellbeing and career development. Enjoy the world’s most desirable wines through our generous employee product allowance  25 Days of Annual Leave, with the opportunity to purchase a further 5 days each year Private Medical and Life Insurance Plus, you’ll get an extra day off each year with your “TWEforME Day” – a day to spend however you choose!

We offer a range of great benefits such as flexibility, rewards and discounts and health and wellbeing initiatives. To find out more, click here. 

 

It takes all varietals! 

At TWE, we proudly celebrate diversity and are committed to being an equal opportunity employer. Our goal is to build a workforce that reflects the diversity of the consumers who enjoy our products. 

All qualified applicants will be considered for employment regardless of age, race, colour, religion, sexual orientation, gender identity, national origin, or disability. If you require any assistance to be included in our process, please contact recruitment@tweglobal.com, quoting the job title and reference number.    

In line with the Immigration, Nationality and Asylum Act, all applicants will be expected to provide proof of eligibility to work in the UK if invited to interview.

 

How to apply 

We do move quickly at TWE and continually review applications, so if you don’t want to miss out, apply today.