**Overview** **Job Overview:** The Performance Marketing Manager will oversee, optimize, and grow all ABM’s marketing campaigns across multiple platforms. This role requires a candidate with experience in digital marketing, an analytical mindset, and the ability to work collaboratively with internal teams and external agencies. The Performance Marketing Manager will play a crucial role in driving our sales pipeline growth, using data and insights to shape our approach to paid media, SEO, social media, and more. **Key Responsibilities:** + Develop, execute, and optimize multi-channel marketing campaigns, including paid search, display, social media, and email. + Manage the entire campaign lifecycle, from strategy and planning to execution and analysis, ensuring alignment with business goals. + Work closely with creative, content, and product teams to produce high-quality campaign assets and ensure brand consistency across all platforms. + Collaborate with agencies to develop innovative campaign strategies and tactics that align with business goals. + Oversee performance and accountability of agencies, making adjustments to maximize ROI and meet KPIs. + Track, analyze, and report on campaign performance across all channels in collaboration with the analytics team, using data to assess effectiveness and make data-driven decisions. + Utilize dashboards and reports from the analytics team to provide regular campaign performance reviews to share insights and results with the marketing and IG teams. + Optimize campaigns in real-time based on performance data, aiming to increase conversion rates and overall influenced and generated pipeline. + Partner with internal teams, including sales, product, and customer success, to ensure integrated marketing strategies that drive awareness and engagement. + Collaborate closely with finance and budget management teams to allocate spend and forecast performance. **Key Requirements:** + Bachelor’s degree in Marketing, Business, or Communications. + 4+ years of experience in performance marketing, digital advertising, or a related field. + Proven experience managing large-scale marketing campaigns and working with external agencies. + Strong analytical skills, with proficiency in tools like Google Analytics, Power BI. + Excellent project management skills, with the ability to handle multiple campaigns and priorities simultaneously. + Data-driven and detail-oriented mindset with a focus on ROI and KPI achievement. REQNUMBER: 103681 All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.