New York, New York, USA
10 days ago
Planner, Strategy

Company Description

Publicis Media harnesses the power of modern media through global agency brands Publicis Collective, Spark Foundry, Starcom and Zenith. A key business solution of Publicis Groupe, Publicis Media’s digital-first, data-driven global practices deliver client value and drive growth in a platform-powered world. It is present in more than sixty countries with over 23,000 employees worldwide.

Job Description

We are currently looking for a Planner, Strategy to support the day-to-day Media Planning and Strategy functions for our client. This person will assist a team in the development, execution, and stewardship of media plans for client’s business and report directly to the Supervisor/AMD, Strategy.

Role Objectives:

Responsible for contributing to the development of and executing strategy for the functional areaDevelop media strategy and recommendations under supervisor guidancePresent media plans and provide plan maintenance including objectives/strategies and updatesMaintain stewardship of reports including competitive analysis using Strategy software to assess media schedules of competitors, interpret data and draw conclusionsPrepare flowcharts and budgets for media plan development and maintenancePrepare and issue buying specs and guidelines to buyers including delivery goals and budgets for use in negotiationsReview and verify media buys to ensure proper executionMeet with vendor community to analyze value and applicability of media channels for client media plan

QualificationsB.A. or B.S., preferably in Marketing, Advertising, or related field1+ years of experience in media planning/strategyAgency experience highly preferredPreferable Computer Skills/Software Knowledge: Microsoft Suite, Nielsen Suite, Kantar, IMS, Flowchart Software, R/F and Optimization Software, Social Tracking tools, comScore, Prisma, Mbox, MRI/GfK, GWIBasic knowledge of all cross-channel media, with a drive for curiosity and passion for the client’s businessDemonstrate ability to learn new propriety software and processes quickly and proficientlySolid written and verbal skills, with ability to present to clients, maintain client correspondence and internal documentationDetail-oriented, good follow through, able to multi-task, and work well under tight deadlines in a fast-paced environmentMeet client and internal deadlines and obligationsManage projects, resources, stakeholders, and participantsBe a resource to others in the resolution of complex problems/issues

Additional Information

All your information will be kept confidential according to EEO guidelines.

Veterans Encouraged to Apply

Compensation Range: $46,500 - $62,400 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 10/18/2024.

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