Premium Advertising Supervisor ( Level 7)
General Motors
**Job Description**
Contribute to seeding the accurate brand message across the global organization, dealerships, media outlets, agencies, etc.
- Ensure that all creative marketing materials adhere to strict brand guidelines.
- Conduct market research and analyze data to gain marketing insights and uncover key consumer insights and competitive opportunities.
- Brainstorm and develop creative marketing campaigns for various GM products including vehicles, accessories, parts, services, etc.
- Liaise with external vendors to execute promotional events and campaigns.
- Maintain and update corporate creative content.
- Build and manage relationships both internally and externally i.e.; CRM, agencies, GM partners, etc.
- Undertake related tasks as assigned.
**Position Tasks and Responsibilities**
+ **Campaign Management** : Supervise the creation and execution of advertising campaigns, ensuring they meet quality standards and branding guidelines.
+ **Team Coordination** : Lead a team of advertising professionals, providing guidance and support to achieve campaign goals.
+ **Vendor Coordination** : Work with external vendors to design and deliver promotional materials.
+ **Quality Assurance** : Implement processes to ensure the consistency and effectiveness of advertising efforts.
+ **Performance Analysis** : Support metrics and data analytics processes to measure campaign effectiveness and assess return on investment.
+ **Innovation** : Recommend new advertising methods and initiatives based on industry trends and competitive intelligence
**Additional Job Description**
**Required Qualifications:**
Bachelor’s Degree: Business intelligence, Marketing, Advertising and Communication, Business Administration, industrial engineering.
-Required experience in similar position: Typically, 3-5 years of experience in advertising, marketing, or a related field.
-English Level: Advanced.
**Knowledge:**
+ **Advertising Principles** : Understanding of advertising theories, practices, and methodologies.
+ **Marketing Strategies** : Knowledge of marketing principles and how advertising fits into broader marketing strategies.
+ **Media Channels** : Familiarity with various media channels (digital, print, broadcast) and their effective use in campaigns.
+ **Brand Management** : Insights into maintaining and enhancing brand identity through advertising.
+ **Industry Trends** : Awareness of current trends and innovations in the advertising industry.
**Skills:**
+ **Leadership** : Ability to lead and motivate a team, providing clear direction and support.
+ **Communication** : Strong verbal and written communication skills for effective collaboration with team members, clients, and vendors.
+ **Project Management** : Proficiency in managing multiple projects simultaneously, ensuring they are completed on time and within budget.
+ **Creative Thinking** : Ability to generate innovative ideas and solutions for advertising campaigns.
+ **Analytical Skills** : Competence in analyzing campaign performance data to make informed decisions and improvements.
+ **Negotiation** : Skills in negotiating contracts and agreements with clients and vendors.
**Experience:**
+ **Campaign Management** : Proven track record of managing successful advertising campaigns from concept to execution.
+ **Team Leadership** : Experience in leading and managing a team of advertising professionals.
+ **Client Relations** : Experience in working directly with clients to understand their needs and deliver effective advertising solutions.
+ **Vendor Coordination** : Experience in coordinating with external vendors for the production and delivery of advertising materials.
In case you need any reasonable adjustment to continue with your process, let your recruiter know.
Remember to attach your CV when applying to this vacancy.
Just so you know…diversity and inclusion are our strengths. We respect and value what each individual contribution to our team, including their origin, education, sex, race, ethnic group, sexual orientation, gender expression and / or identity, religious context, age, generation, and disability. We believe that our ability to meet the needs and expectations of an increasingly diverse and global customer base is closely linked to the diversity and inclusion that we experience within General Motors.
**About GM**
Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.
**Why Join Us**
We aspire to be the most inclusive company in the world. We believe we all must make a choice every day – individually and collectively – to drive meaningful change through our words, our deeds and our culture. Our Work Appropriately philosophy supports our foundation of inclusion and provides employees the flexibility to work where they can have the greatest impact on achieving our goals, dependent on role needs. Every day, we want every employee, no matter their background, ethnicity, preferences, or location, to feel they belong to one General Motors team.
**Diversity Information**
General Motors is committed to being a workplace that is not only free of discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that workforce diversity creates an environment in which our employees can thrive and develop better products for our customers. We understand and embrace the variety through which people gain experiences whether through professional, personal, educational, or volunteer opportunities.
We encourage interested candidates to review the key responsibilities and qualifications and apply for any positions that match your skills and capabilities.
We are leading the change to make our world better, safer and more equitable for all through our actions and how we behave. Learn more about:
**Our Company (https://search-careers.gm.com/en/working-at-gm/)**
**Our Culture**
**How we hire (https://search-careers.gm.com/en/how-we-hire/)**
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