Description The Selling Partner Communities (SPC) organization builds lasting connections with, and helps drive the success of our Selling Partners. We achieve this by: (1) Providing effective channels for multi-directional engagement with Amazon, (2) Fostering an active and helpful community and information exchange among Selling Partners; (3) Understanding Selling Partners’ perceptions of, and being internal advocates to improve, their experience selling on Amazon; (4) Ensuring that public perception mirrors the reality that Amazon’s stores are a great place for Selling Partners to build and maintain a thriving business; and (5) Accelerating and strengthening third-party advocacy and partnerships that benefit Selling Partners. We are looking for a seasoned and inspirational Principal Program Manager who will be responsible for defining and driving the strategic roadmap to improve user engagement and participation across our seller community within Forums. Working closely with Product, Community Management, and external partners, you will spearhead an experimentation-driven strategy to identify new ways of fostering vibrant, experiences between Amazon and our Selling Partners. In this high-impact role, you will be the central leader of our community engagement initiatives, leveraging data, user insights, and cross-functional collaboration to deliver meaningful enhancements to the Seller Forum experience. Your work will directly shape how we strengthen the voice of the seller (VoS) and drive greater transparency, trust, and alignment between Amazon and our seller community. Key job responsibilities Experimentation Roadmap Definition • Develop a comprehensive experimentation roadmap to test and validate new community engagement strategies • Collaborate with Product, Community Management, and Data Science teams to identify high-impact focus areas and hypotheses • Design rigorous A/B tests and experiments to evaluate the effectiveness of engagement initiatives Community Insights & Analytics • Conduct in-depth analysis of forum usage, participation, and sentiment data to uncover opportunities for improvement • Gather qualitative feedback from sellers through interviews, surveys, and user research • Translate insights into actionable recommendations for enhancing the community experience Cross-Functional Collaboration • Partner closely with product managers to align community initiatives with broader platform strategies • Work hand-in-hand with Community Managers to understand engagement challenges and design solutions to improve content • Enable community industry best practices and ideas, and partners to explore innovative approaches to community-building Agile Experimentation & Deployment • Rapidly test, iterate, and scale effective community engagement initiatives • Monitor experiment results, analyze their impact, and make data-driven decisions • Ensure successful pilots are effectively operationalized and integrated into the seller experience Continuous Optimization • Establish robust performance metrics and KPIs to track the success of community initiatives • Leverage feedback loops to continuously refine the experimentation roadmap and community strategy • Generate comprehensive reports and dashboards to communicate progress and impact to key stakeholders We are open to hiring candidates to work out of one of the following locations: Arlington, VA, USA | San Diego, CA, USA | Seattle, WA, USA | Tempe, AZ, USA Basic Qualifications - 7+ years of working cross functionally with tech and non-tech teams experience - 7+ years of program or project management experience - 7+ years of managing, analyzing and communicating results to senior leadership experience - Bachelor's degree - Experience implementing repeatable processes and driving automation or standardization - Experience defining program requirements and using data and metrics to determine improvements Preferred Qualifications - MBA - 10+ years of working cross functionally with tech and non-tech teams experience - • Prior experience in Seller-facing or Community Management role. Hands-on experience with community platforms, engagement metrics, and analytics tools Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit https://www.amazon.jobs/en/disability/us. Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $124,900/year in our lowest geographic market up to $206,500/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.