Become part of the Converse Team
Converse is a place to explore potential, break barriers and push out the edges of what can be. The company looks for people who can grow, think, dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers, leaders and visionaries. At Converse, it’s about each person bringing skills and passion to a challenging and constantly evolving world to make things better as a team.
Who Converse represents is who Converse hires. If you're one-of-a-kind, you should try us on.
WHO YOU WILL WORK WITH:
The Global Integrated Go-To-Market (IGTM) team is a highly cross-functional role that sits at the intersection of Marketing, Product, Commercial, Geographies, and many others. This role reports directly to the Global Head of IGTM, and may drive specific seasons and/or enterprise priorities, in partnership with cross-functional and Geo teams. This role has extremely high leadership visibility and will play a recurring role at Senior Leadership Team meetings.
WHAT YOU WILL WORK ON:
Integrated Go-to-Market plays a critical role in helping to ensure that Converse's brand and product stories reach our consumer with impact. We do this by driving the end-to-end orchestration of enterprise priorities across seasons to ensure strategic alignment and maximize consumer impact. This includes leading critical seasonal planning processes, building long-term cross-functional plans across seasons, and driving global-geo connection.
Examples of work that you might drive include:
Leading across cross-functional and Geo teams to develop go-to-market plans for our most important Energy storiesBuilding and leading new enterprise go-to-market milestonesLeading enterprise hindsighting with a focus on helping inform how we build our future seasonsMaintaining the enterprise scorecard, in partnership with Planning, Finance, and Product, with a focus on understanding multi-season priority performance and recommending critical actions
Role objectives:
Key responsibilities:
Go-to-Market Process: Support Global-Geo and cross-Geo alignment in key enterprise go-to-market milestones and feedback loops, as well as building and maintaining key GTM frameworks to assess plans and strategy execution.Enterprise Priorities: Drive key cross-functional plans aligned to enterprise priorities (basketball, energy, skate), including leading functions/Geos to build critical go-to-market strategies, identifying and mitigating risks, and synthesizing results and learnings.Multi-Season Integration & Hindsighting: Support the development of a multi-season framework / approach to ensure fidelity of plans vs. strategy and track enterprise progress against priorities.GTM Tools: Develop and refine global GTM architecture and any additional GTM tools required and partner with Geo leaders on implementation.
WHO WE ARE LOOKING FOR:
Bachelor’s degree or equivalent combination of education, experience or trainingMinimum of 8 years directly relevant work experienceBig picture thinker who can connect our daily work to our critical enterprise prioritiesExtremely strong cross-functional collaboratorExperience translating strategy into executionStrong business acumen and comfort with dataStart-up mentality with an eagerness to help build something new (new function, new plans, new ways of working, etc.)Exceptional written and verbal communication skillsStrong leadership presence and ability to lead through influenceWe are committed to fostering a diverse and inclusive environment for all employees and job applicants. We offer a number of accommodations to complete our interview process including screen readers, sign language interpreters, accessible and single location for in-person interviews, closed captioning, and other reasonable modifications as needed. If you discover, as you navigate our application process, that you need assistance or an accommodation due to a disability, please complete the Candidate Accommodation Request Form.
Converse is more than a company; it’s a worldwide advocate for self-expression. This belief motivates our employees, permeates our working environment and inspires our products. No two of us look or think exactly alike. We are each one-of-a-kind. Individually and as a culture, we have the freedom to create and grow professionally. Generous benefits packages only sweeten the experience. From Boston to Shanghai, from Brand Design to Finance, Converse is a brand that celebrates the unique and creative people of the world. Together, we’re different.