The Futures Design team is seeking a Principal UX Designer to help Amazon experience what it's like to live in the future, today. This role will work closely with the Head of Futures Design and partner with the team's Strategy and Operations leader to drive design impactful innovative solutions across our portfolio. In this position, you will shape our interaction and experience design practice, and influence the future development of devices and services 3 to 10+ years out across Devices and Services organization.

The ideal candidate is adept at working in ambiguity while delivering strategic and innovative thinking across programs, resources, and work that impacts other teams and products across Amazon. The Principal UX Designer will be dedicated to:

- Leveraging customer research and insights to create alignment around shared priorities and success outcomes.
- Combining ideation, prototyping and experimentation to develop innovative roadmaps of future experiences and opportunities.
- Contributing to a focused charter dedicated to this work and driving specific initiative areas where a cross-team, multi-horizon experience plan can inform targeted strategic options.
- Mentoring and developing the design talent primarily within Futures Design, but also across the Devices and Services organization the envisioning team collaborates

Key job responsibilities
- Define and drive the UX vision for new categories and concepts that impact customers and Amazon roadmaps.
- Operationalize customer-obsessed device and service concept explorations.
- Lead concept development in ideation sessions and design reviews.
- Create customer journeys and use cases in storyboards, wireframes, visual mockups, and prototypes that define the product vision.
- Identify user research needs for ideation and validation.
- Evangelize concepts and design to diverse audiences across Amazon.
- Use business requirements, market research, and customer feedback to assist in developing scenarios, use cases, and high-level requirements.
- Dive deep on consumer insights, product analytics, and competitive intelligence to drive product innovation.
- Identify opportunities to invent and experiment with new technology and interaction patterns.



A day in the life
You will contribute to the team's efforts to think big and explore new ideas, invent and simplify to turn potential and preferable future thinking into tangible solutions and experiences. You'll do this by delivering high-quality interaction and visual design patterns, collaborating closely with other designers, product, and engineering teams. You will work to identify, define, and help establish best practices within the organization and the broader design community to unify design processes, foster innovation and improve efficiency.

About the team
Amazon's Device and Services Design Group (DDG) is a central design studio responsible for developing products and platforms, from the Echo to Alexa Communications, and Fire TV and Tablet.