Work Flexibility: Hybrid

The Product Manager will support the strategic direction and execution of portfolio growth through internal and external education strategies, US customer engagement campaigns, and marketing campaigns/strategies for the Hand and Wrist Portfolio

This role is based in our Mahwah, NJ office. Regular weekly presence in the office is required, and some flexibility for hybrid work can be arranged. This role requires 20% -40% travel within the United States.

Hand and wrist | Stryker

What you will do:

Understand key competitors and their relative strengths/weaknessesUnderstand customer groups, including why customers buy the product or service approach for the product or portfolioUnderstand the different marketing channel strategies and associated business implicationsTrack and report results/KPIs to leadership and salesUnderstand key competitors and their relative strengths/weaknesses and maintain networks of people and resources for obtaining competitive informationExplain different product features to different customers as appropriate to their needsMaintain customer engagement and deeply understand customer needsPlay a role in developing key strategy documents: strategic plan, annual marketing plan, product launch plans, etcSupport the creation of Project Charters, CERs, and Business Case Financial Models as applicableUnderstand competitive dynamics in the marketUnderstand what customers value and how they perceive different attributes of the product or portfolioArticulate why the product or portfolio adds value or solves problems for the customerCreate marketing strategies to understand, develop, and enhance the relationship between the customer and the product or portfolioPropose objectives for generating clinical evidence and evaluate studiesTie the business goal of the product or portfolio to the overall goal of StrykerSynthesize market trends and make recommendations on areas of strategic focusDevelop new strategies, sales tools, and communication plans for the product or portfolioApply clinical knowledge in combination with technical knowledge to educate and articulate valueWork closely with sales training/sales enablement to set the sales training strategy for the product or portfolioResponsible for the obsolescence planProvide analytical support to set priceArticulate desired communications outcomes consistent with marketing strategy to MarComm teamEstablish short-range and long-range improvement goals for the product management team, and under guidance, develop action plans to achieve those goalsAnalyze customer satisfaction to assess trends in customer engagement, and incorporates trends into strategic planningProvide marketing intelligence group with key objectives and inputs to drive customer insights

What you need:

Required

Bachelor’s degree 4+ years of work experience

Preferred

MBA2+ years of work experience in sales or marketing of medical devicesExperience working with orthopedics Sales or MarketingExperience with product launchesExperience working in collaboration with Sales teamsExperience in cadaver labs Experience in  public speakingExperience using data for decision-making processesExperience mentoring junior associatesAdvanced knowledge of Microsoft Office (Excel, Word & PowerPoint)

Travel Percentage: 30%

Stryker Corporation is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, gender identity, sexual orientation, national origin, disability, or protected veteran status. Stryker is an EO employer – M/F/Veteran/Disability.

Stryker Corporation will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information.