Responsibilities:
Deliver Market Requirements Documents (MRD) and Product Requirements Documents (PRD) with prioritized features and corresponding justification Run beta and pilot programs with early-stage products and samples Brief press and analysts and go on press tours Responsible for the creative process of generating, developing, and curating new ideas Analyse the target market and direct marketing effort towards identified segment Manage the customer focus group / satisfaction for company Health products Manage end to end relationship with partners – content intake, tool updates, reporting, GTM including in-life product life cycle, promotional coordination Oversee the deployment on B2B channel through distribution partners & B2C channel based on guidelines & consumer behaviour. Experience and Qualifications:
A degree/diploma will be an advantage Demonstrated success defining and launching products A minimum of 5 years relevant experience within Product, Marketing Management, digital health A minimum of 5 years relevant experience in the health field an in-depth knowledge and wide experience in Products & Services with a focus on digital health products Comprehensive knowledge of the medical and healthcare environment, marketing and product management expertise.