Our Client, an Internet Content & Information company, is looking for a Product Marketing Manager, Business Team (Instagram) for their San Francisco, CA/New York, NY/Remote location. Responsibilities: + The role will primarily support the client’s Business team, which builds products for our advertisers and the agencies and third-party partners who support them. This individual will be responsible for doing inbound to shape product strategies, leading the go-to-market efforts for new launches, and will be a key part of the cross-functional team standing up a net new advertiser program, owning the operations for this program. + This role will also have the opportunity to work on high-priority products and initiatives for other Business product teams, such as Reels and Creator ads. + The ideal candidate will have a multi-disciplinary background including business strategy, product marketing and analytical skills, and ideally have some experience with digital advertising and strategy & ops. + We’re looking for strong problem solvers who are passionate about understanding the needs of advertisers, agencies, and third party marketing partners. + They should be flexible and comfortable working in a cross-functional capacity within a fast-paced environment. + Here, we are focused on building a diverse and inclusive workplace. + Our team is focused on amplifying diverse perspectives across our business community, so we welcome you, your personal experience and different perspectives. + Help stand up and own the operations for a net new advertiser program, partnering closely with agency partners and internal cross-functional team members. + Lead go-to-market for new launches. This includes communicating the rollout of new products and features both internally and externally to sales teams and businesses, in partnership with marketing, PR, and sales teams. + Manage high-priority, fast moving decisions and communications regarding our product and go-to-market strategy + Anticipate risks and manage escalations that arise along the way and see them through to resolution + Client’s business team as. PMM, inbound research projects and dictate product strategy and work on product launches. + Stand up as a new advertiser program. Working with agencies to provide a service to advertisers. + Makings sure this program is running smoothly and are set up and onboarded. A net new advertiser program and agency + Runs product marketing for Instagram advertising, this person will first hand, work with the product teams that are working on launching these advertisement products + Ability to build product and having market Intuition, have worked with product managers and also think like product managers + Self-starter, can run with projects on their own. 5 or 6+ years of work experience, with a background in management consulting, business strategy and operations, digital marketing/advertising, investment banking/venture capital, analytics/data science, or other analytical roles + Communicating affectively with different partners, cross functioning teams + Draw insights from large complex data sets and make strategic decisions a pov Requirements: + Experience working in creator marketing + Excellent analytical skills, project management experience, attention to detail, and communication skills are a must. + 6+ years of work experience, with a background in management consulting, business strategy and operations, digital marketing/advertising, investment banking/venture capital, analytics/data science, or other analytical roles + Proven experience in simplifying complex concepts + Strong track record of execution, project management, and operating independently + Cross-functional skills, with demonstrated experience collaborating and influencing partners and managing key stakeholders + Experience creating structured frameworks to evaluate problems and present recommendations for how to proceed + Experience contributing in setting strategic direction and executing go-to-market plans + BA/BS degree Why Should You Apply? + Health Benefits + Referral Program + Excellent growth and advancement opportunities As an equal opportunity employer, ICONMA provides an employment environment that supports and encourages the abilities of all persons without regard to race, color, religion, gender, sexual orientation, gender identity or express, ethnicity, national origin, age, disability status, political affiliation, genetics, marital status, protected veteran status, or any other characteristic protected by federal, state, or local laws.