Fort Lauderdale, FL, 33313, USA
3 days ago
Product Marketing Specialist
**Job Description** One of the best-known names in cruising, Princess is the world’s leading international premium cruise line and tour company, carrying millions of guests each year to hundreds of destinations around the globe. We give our guests the Medallion Class experience others simply can’t. The Love Boat promises something for everyone. We’re looking for an amazing Specialist, Product Marketing. This is a hybrid, in-office role. You’ll work in person at our Fort Lauderdale office Tuesday to Thursday each week. You’ll be responsible for for day-to-day support of our product marketing team with onboard communications across our new build, entertainment, food beverage, hotel and port operations. The specialist will also manage the operations for the Princess gift card product, including vendor coordination, sales reporting, onboard team support, limited guest inquiry support, and promotion management. The role will also oversee the curation, library, and accuracy of the fleet-wide deck plans for web and brochures. Here’s a summary of what Princess is looking for in its Specialist, Product Marketing. Is this you? **Responsibilities** + The role will be responsible for day-to-day support of our product marketing team with onboard communications across our new build, entertainment, food beverage, hotel and port operations. + Oversee day-to-day operations of the PCL gift card program, including communication with gift card vendors, promotion set-ups, sales reporting, onboard crew support, and limited guest support. Responsible for content updates for the gift card program on princess.com and third-party sites. + Maintain library of fleet-wide deck plans, submitting updates needed to creative services and communicating changes with web, trade, and commercial teams. Tracking on commercial changes that correlate with room or venue updates. + Support product marketing manager with collateral audits, content updates, creative project management and distribution of marketing assets. + Assist with requests to update brand images and videos with asset librarian. Coordination of asset distribution to stakeholders (collections, links, file transfers) + Overflow task management and support for the Product Marketing Managers. + Assist in curation of logos and other assts, request updates to the PCL image and video repository **Requirements** + Bachelor’s degree in Business, Marketing, or Advertising + Minimum 5+ years marketing experience. + Cruise line onboard marketing experience + Gift card, hospitality, travel or leisure experience preferred. + Experience with web, app, online advertising, CRM, eCommerce. + Experience with excel and sales reporting tools a must. + Planning, organizational and project management skills. + Strong oral and written communication. + Collaboration and consensus building. + Experience with excel and sales analytics tools. + Analytical and problem-solving skills. + Ability to manage multiple priorities and projects. + Change management. + Ability to travel, Less than 25% with shipboard travel likely **What You Can Expect** + Cruise and Travel Privileges for You and Your Family + Health Benefits + 401(k) + Employee Stock Purchase Plan + Training & Professional Development + Tuition & Professional Certification Reimbursement + Rewards & Incentives + Base Salary Range: $59,200.00 to $79,900.00. The range is applicable for the labor market where the role is intended to be hired. Final base salary is directly related to each candidates' qualifications and experience uniquely. **Our Culture… Stronger Together** Our highest responsibility and top priority is compliance, environmental protection and the health, safety and well-being of our guests, the people in the communities we touch and serve, and our shipboard and shoreside employees. Please visit our site to learn more about our Culture Essentials, Corporate Vision Statement and our Core Values at: https://www.princess.com/aboutus/culture-framework/ . Princess is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations, and ordinances. **Americans with Disabilities Act (ADA)** Princess will provide reasonable accommodations with the application process, upon your request, as required to comply with applicable laws. If you have a disability and require assistance in this application process, please contact recruiting@hollandamericagroup.com **\#PCL**
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